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Fetal Tracking

Devices and apps allow pregnant women to track fetus development at home

Trend - People who are pregnant now have the option to monitor the health of their babies in utero. Though not a replacement for the medical check-ups pregnant women are recommended to attend, these products give people some autonomy when it comes to their personal health.

Insight - Pregnancy always comes with anxieties and concerns, particularly among those who have had issues with fertility and miscarriages. To ease some of this anxiety, and to make up for sometimes inaccessible health services, soon-to-be parents are increasingly looking for ways in which they can monitor their own health, and the health of the fetus as its developing.
Workshop Question - How could your brand make its product/services more accessible to those restricted by things like cost?
5.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
8 Featured, 56 Examples:
103,135 Total Clicks
Date Range:
Jan 17 — Nov 18
Trending:
Warm
Consumer Insight Topics:

Featured Examples

At-Home Echograph Cameras
At-Home Echograph Cameras
The 'Smart Baby Camera' Lets Parents Peek at Unborn Infants
Parents today are lucky enough to be living in a time when they can monitor their unborn child through the entire experience of pregnancy, which is evident with solutions like the conceptual ‘... MORE
Baby Movement-Tracking Wearables
Baby Movement-Tracking Wearables
The 'Rubi' Pregnancy Monitor Keeps Mothers Further Informed
The ‘Rubi’ pregnancy monitor is an advanced piece of technology for mothers-to-be to provide them with a new way to stay further informed of the health of their child. The device works... MORE
Fetal Heart Monitors
Fetal Heart Monitors
'Kaishi' is a Fetal Heart Rate Monitor That Helps Families Share a Heartbeat
‘Kaishi’ is an app-connected fetal heart rate monitor for expectant women, who may use the device to listen to their baby’s heartbeat using just their smartphone—as the brand... MORE
Simplified Fetal Dopplers
Simplified Fetal Dopplers
The 'Belly Bean' Can Track Health and Send the Data to a Doctor
The ‘Belly Bean’ is a new innovation in the fetal dopplers market that aims at being a minimalist approach to keeping track of a baby’s health. Designed by Klaudia Golaszcyk, the &... MORE
Smart Parenting Wristbands
Smart Parenting Wristbands
Project Nursery's Parent + Baby SmartBand Monitors Adults and Infants
The Parent + Baby SmartBand from Project Nursery is a wearable device specifically for parents who want to stay organized and encourage health for the whole family. Alongside the smart wristband,... MORE
Intuitive Pregnancy Wearables
Intuitive Pregnancy Wearables
Bloomlife Measures, Times and Tracks Contractions at Home
Bloomlife is described as a “simple, safe, and accurate” wearable that is specially designed for pregnant women. The device tracks, measures and times a woman’s contractions... MORE
play_circle_filled Comfortable Pregnancy Insight Wearables
Comfortable Pregnancy Insight Wearables
The Owlet Band Helps Mothers Keep an Eye on Their Baby
The Owlet Band is the latest innovation from the brand that aims to keep mothers informed of the health of their unborn child as they progress through the various stages of their pregnancy. The... MORE
AI-Infused Fertility Trackers
AI-Infused Fertility Trackers
Mira Fertility is Using AI to Help People Get Pregnant
This year’s CES 2018 showcased numerous technological innovations aimed at bettering the lives of others, with organizations such as Mira Fertility, serving as a prime example. After... MORE

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Maternal Health-Focused Apps
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Adaptable Mom-Focused Subscription Boxes
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Her Growing Tribe Offers Care Packages to Help Moms Relax
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Khloé Kardashian Expanded Upon 'Good American' with 'Good Mama'
Pregnancy-Specific Meditations
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'Simple Habit' Created a Series of Meditations for Pregnancy
Functional Pregnancy Test Ads
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IKEA Debuted a New Ad That Doubles as a Pregnancy Test
Holistic Pregnancy Planning Kits
Holistic Pregnancy Planning Kits
This Ovulation-Checking Kit Optimizes Chances for Conception
Biodegradable Pregnancy Tests
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Lia Diagnostics' Pregnancy Test is Eco-Friendly and Flushable
Charismatic Character Baby Cameras
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The 'Strixie' Baby Monitor Has a Functional yet Cheerful Design
Nursing Clothing Collections
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La Mere Clothing Makes Stylish, Functional Fashion for Breastfeeding
Crying Detection Baby Cameras
Crying Detection Baby Cameras
The 'Lollipop' Camera Keeps You Completely Connected to Infants
Maternity-Tracking Wearables
Maternity-Tracking Wearables
The 'Bumpe' Keeps an Eye on Infant Health in the Womb
At-Home Male Fertility Tests
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'Future Family' Launched a Convenient Fertility Test for Men
Affordable Fertility Start-Ups
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Inclusive Menstrual Tracking Apps
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Millennial Fertility Tests
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Modern Fertility Developed an Affordable At-Home Fertility Test
Connected Plant Diagnostic Devices
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Autonomous Tunnel-Boring Robots
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The BADGER Robot Can Bore Compact Tunnels Right Through the Soil
Pregnancy Meditation Apps
Pregnancy Meditation Apps
'Expectful' Helps Mothers Approach Their Journey with Mindfulness
Prenatal Subscription Box Services
Prenatal Subscription Box Services
The BINTO Subscription Provides Pre and Post-Natal Products
Energy-Enhancing Prenatal Vitamins
Energy-Enhancing Prenatal Vitamins
The Prenatal+DHA 300 Vitamins are Created for Expectant Mothers
Nourishing Prenatal Gummies
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SmartyPants Gummy Vitamins are Delicious and Socially Conscious
Prenatal Energy Drink Mixes
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Post-Maternity Resume Tools
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Comforting Pregnancy Teas
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'Maternitea' Specializes in Making Maternity Tea for Expectant Mothers
Unborn Baby Monitoring Systems
Unborn Baby Monitoring Systems
The LANSOR Probe Baby Monitor Performs Baby Ultrasounds on Demand
Egg-Shaped Diamond Photo Frames
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These Unique Frames Can Hold Two Small Portraits at a Time
Male Smartphone Fertility Testers
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The 'Fertilex' Uses Simple Equipment to Test Men's Fertility
Wearable Baby Monitors
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Clever Baby Hugs & Kisses Tracks an Infant's Vitals and Activities
Maternity Taxi Services
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This Japanese Taxi Service Caters to the Needs of Pregnant Women
Premature Baby Diapers
Premature Baby Diapers
Huggies Now Offers Miniature Diapers for Babies That Weigh Very Little
play_circle_filled Funny Branded Parenting Videos
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WhatsUpMoms Teamed Up with Resolve for 'THE IN-LAWS ARE COMING!!!'
App-Connected Fetal Dopplers
App-Connected Fetal Dopplers
Hatch Baby's 'Listen' Records a Baby's Heartbeat in Utero
Baby-Carrying Dad Shirts
Baby-Carrying Dad Shirts
The 'Lalabu Dad Shirt' Is a Paternity Shirt That Can Carry Newborns
Fetal Heartbeat Trackers
Fetal Heartbeat Trackers
Bellabeat Shell Lets Pregnant Women Hear Their Unborn Child's Heartbeat
Single Parent Support Programs
Single Parent Support Programs
The Single & Parenting Program Provides Support for Single Parents
Assistive Parenting Apps
Assistive Parenting Apps
The Hiro Baby App Helps You Navigate Your First Year Of Parenthood
Autonomous Robotic Babysitters
Autonomous Robotic Babysitters
The AvatarMind iPal is a Full-Time Companion for Children
Diverse Parenting Webisodes
Diverse Parenting Webisodes
The Series Helps Those Who are Adjusting to Being New Moms
Bilingual Parenting Advice
Bilingual Parenting Advice
'Latin Mom Tips' Come from a Latina Experiencing Life as a New Canadian
Celebrity-Endorsed Parenting Apps
Celebrity-Endorsed Parenting Apps
The Grow Parenting App Was Launched by Shakira
Ergonomic Maternity Pillows
Ergonomic Maternity Pillows
The U-miss Maternity Contour Pillow Supports Mothers-to-Be
Prenatal Monitoring Devices
Prenatal Monitoring Devices
The 'Thread' System Gives Parents Pregnancy Updates
Smart Baby Cameras
Smart Baby Cameras
This Camera Connects to a Baby Monitor App to Offer Helpful Sleep Reports
Temperature-Sensing Baby Cameras
Temperature-Sensing Baby Cameras
The Escam Baby Monitor Camera Features 360-Degree Rotation
Heartbeat-Tracking Pregnancy Apps
Heartbeat-Tracking Pregnancy Apps
The 'My Baby's Beat' App Turns a Smartphone into a Fetal Monitor
Maternity Selfie Apps
Maternity Selfie Apps
The 'Bumpfie' App Makes Maternity Photos Easier to Document
Pregnancy-Tracking Devices
Pregnancy-Tracking Devices
'Comper' is an App-Connected Fertility Gadget That Launched at CES 2016
Ultrasound Collar Cleaners
Ultrasound Collar Cleaners
The Sonic Aliena UC-1000 Gets all the Tough Stains out of Collars
Fetal Monitoring Patches
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This Tiny High-Frequency Device Monitors Your Baby's Every Movement
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This Protein Patch Can Heal Hearts Following Heart Attacks
Heartbreaking Stillborn Baby Photography
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Lindsey Natzic-Villatoro Captures the McClearen Family
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