eSports Center

eSports-specific gaming centers and stadiums are on the rise

Implications - The legitimacy of the eSports industry has been established in the last few years with everything from events to education in this space, and the next step brands are taking is creating centers and even stadiums specific to online gaming. These space reveal the importance of long-term investments into seemingly niche consumer interests, as these industry moves have turned what was once considered to be an at-home hobby into a multi-faceted and profitable industry.

Workshop Question - Consider an untapped, niche consumer interest (within your brand's area of expertise) that you could invest in.
SCORE 6.3
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29,323 Total Clicks
Mar 18 - Nov 18
This Year and Warm
Tech
Featured Examples
Hybrid Gaming Music Festivals - The Hyperplay Festival Will Bring Together eSports and Live Music
SCORE 6.4
Warm 845 Clicks Pub: Apr 20, 18
Hybrid Gaming Music Festivals
The Hyperplay Festival Will Bring Together eSports and Live Music
Riot Games, the publisher and developer behind the wildly popular League of Legends, has announced a partnership with MTV that will bring the Hyperplay festival. The festival, which is set to take... [More]
Professional Esports Stadiums - 'Esports Stadium Arlington' Will Provide Immersive Live Experiences
SCORE 5.7
Warm 736 Clicks Pub: Mar 19, 18
Professional Esports Stadiums
'Esports Stadium Arlington' Will Provide Immersive Live Experiences
Live esports events are no longer something that only a niche audience will respond to, and the City of Arlington is set to be the first place to fully embrace that new and growing form of... [More]
Expansive eSports Centers - Hangzhou's eSports Town Showcases the City's Focus on the Sport
SCORE 6
This Year and Warm 437 Clicks Pub: Nov 27, 18
Expansive eSports Centers
Hangzhou's eSports Town Showcases the City's Focus on the Sport
Hangzhou, a city in China, is hoping to be the capital of eSports in Asia with the opening of its massive esports town. Spanning 3.94M square feet and costing approximately $280M to build, the... [More]
eSports Industry Events - The Esports Academy Will Help New Players Enter the Competitive World
SCORE 5.9
Warm 654 Clicks Pub: Apr 14, 18
eSports Industry Events
The Esports Academy Will Help New Players Enter the Competitive World
The eSports Leage, or ESL, has recently entered into a partnership with Sydney’s flagship Microsoft Store to create the Esports Academy. This new initiative will run for a limited time, from... [More]
Middle Eastern Esports Stadiums - Dubai is Entering the eSports World with the Dubai X-Stadium
SCORE 4.7
Average 473 Clicks Pub: Apr 19, 18
Middle Eastern Esports Stadiums
Dubai is Entering the eSports World with the Dubai X-Stadium
The Dubai X-Stadium has officially been announced and is set to be the first esports-dedicated venue in the Middle East. The stadium will come as a joint venture between Dubai Media Office and TECOM... [More]
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