Seed-based dairy products are a nutritious alternative to lactose
Trend - Dairy products ranging from milk to cheese are being created using seeds, offering yet another alternative to the lactose that an increasing number of people are choosing to cut from their lives.
Insight - Consumers have dietary restrictions for a variety of reasons--whether those are related to health, medical or moral catalysts. With the many alternatives for meat and dairy currently on the market in North America, consumers are looking to constantly experiment with what best suits their lifestyles and preferences.
Insight - Consumers have dietary restrictions for a variety of reasons--whether those are related to health, medical or moral catalysts. With the many alternatives for meat and dairy currently on the market in North America, consumers are looking to constantly experiment with what best suits their lifestyles and preferences.
Workshop Question - Conceptualize how your brand could make its product/service more accessible to those who currently cannot use or consume it.
Trend Themes
1. Seed-based Dairy - Seed-based dairy products are a nutritious, safe, and ethical alternative to traditional dairy products.
2. Non-dairy Milk Alternatives - Nut- and seed-based milk alternatives provide a variety of nutritional benefits to consumers.
3. Nutrient-dense Non-dairy Products - Non-dairy products that incorporate nuts and seeds deliver a variety of vitamins, minerals, and other nutritional benefits.
Industry Implications
1. Food and Beverage - As consumers continue to seek nutritious and ethical food options, the food and beverage industry should embrace seed- and nut-based products as a growing market segment.
2. Health and Wellness - Seed-based dairy products and other nut- and seed-based products satisfy the demand for healthy, sustainable, and humane food options, making them a natural fit for the health and wellness industry.
3. Sustainability - Non-dairy products that are eco-friendly and sustainably sourced have the potential to disrupt multiple industries, including agriculture and food production.
