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Cosmetic Probiotic

Skincare brands incorporate probiotics into their products

Trend- With probiotic branding in food being extremely prevalent over the past several years, skincare brands are taking advantage of the immediate positive associations that consumers make when hearing the term "probiotic." Interestingly, the incorporation of probiotics into skincare products is familiar to most consumers but evokes curiosity for its unusual format.

Insight - Wellness has gained a strong cultural foothold over the last few years, and its reach has spanned well beyond the food and fitness space. Consumers today view wellness as having a role in nearly every decision they make, and as a result, are willing to pay more for products that help them feel that they're making the "healthiest" decision possible.
Workshop Question - What is a commonly used element in an adjacent industry that your brand could adopt?
2.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 36 Examples:
40,584 Total Clicks
Date Range:
Oct 17 — Nov 18
Trending:
Untested
Consumer Insight Topics:

Featured Examples

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