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Documentary Community

Internet culture transforms the experience of watching documentaries

Implications - Internet culture has heavily influenced the way users consume and create media, a phenomenon which extends to the genre of documentary. Not only do users have an active, often crowdsourced say in what type of content they'd like to see, they are also able to interact with the films in a more dynamic way. The Internet has successfully transformed documentary watching into a community-oriented experience.
Workshop Question - What about your brand or product encourages passive consumption from the consumer, and how can you transform it to something more dynamic and collaborative?
3.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 43 Examples:
76,784 Total Clicks
Date Range:
May 14 — Mar 16
Trending:
Mild
Consumer Insight Topics:

Featured Examples

Online Documentary Review Clubs
Online Documentary Review Clubs
The Influence Film Forum is Where Documentary Lovers Unite
The Influence Film Forum is like an online book club, but for the purposes of documentary review. Documentaries are great for exposing new ideas or unearthing topics that the majority of people... MORE
Senior-Engaging Social Media Campaigns
Senior-Engaging Social Media Campaigns
Vodafone's The Sunday Grannies Makes an Impact on Elderly
There are campaigns and there are social experiments—and then there are social experiment campaigns such as the one chronicled in The Sunday Grannies. A documentary by McCann Bucharest, The... MORE
play_circle_filled Webcam Chat Videos
Webcam Chat Videos
JacksGap Skype Documentary Features Unique Users of the Communication Platform
After uploading a much-watched compilation of Skype video messages to YouTube, JacksGap was asked by the telecommunications application company to create a webcam chat video on its dollar. An... MORE
play_circle_filled Crowdsourced Documentary Series
Crowdsourced Documentary Series
This Technology Documentary is Built On Ideas From Redditors
Social media-aggregating site Reddit has launched its own technology documentary series, called ‘Cyborg Nation.’ The series of short technology documentaries examines how advanced... MORE
Collaborative OCD-Awareness Initiatives
Collaborative OCD-Awareness Initiatives
This Platform Allows Users to Share Their OCD Experiences
Documentary filmmaker Liz Smith recently created an online platform that serves as a safe space for users to share their OCD experiences. For those who suffer from mental illness, it can be... MORE

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