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Life-Enhancing Senior Enterprises

'Action For Elders' is a CIC Tackling the Challenges of Old Age

— March 7, 2012 — Social Good
Founded in 2011, Action For Elders strives to enhance the general well-being of seniors through exercise, healthy living and other methods. Aside from improving health and reducing fall rates, there is a psychological and mental component to the community interest company's (CIC) endeavors. By focusing on interaction, the organization counters isolation as well as creates an environment in which seniors can foster self-respect and independence.

"Action For Elders is a new 'not for profit' Social Enterprise and Charity formed to provide solutions to the major challenges facing society as longevity increases," write the organization on its website. "It’s [sic] objectives are to enhance well-being, bring respect, dignity and confidence into the lives of our elders and to ensure that older people have greater opportunities to enjoy their old age."

Contact Information
Action For Elders website
Action For Elders on Facebook
Action For Elders on Twitter
Trend Themes
1. Enhancing Seniors' Well-being - There is an opportunity for innovation in creating exercise and healthy living solutions that improve the overall well-being of seniors.
2. Reducing Social Isolation in the Elderly - Innovations that focus on creating social interactions and countering isolation can greatly improve the mental and psychological health of seniors.
3. Promoting Independence and Self-respect for Seniors - There is a need for innovative solutions that empower seniors and provide them with greater opportunities to enjoy their old age while maintaining their self-respect and independence.
Industry Implications
1. Senior Health and Wellness - The senior health and wellness industry can benefit from disruptive innovations that offer exercise, healthy living, and social interaction solutions tailored to the needs of seniors.
2. Community Interest Companies (cics) - As CICs focus on providing social benefits, there are opportunities for disruptive innovations that address the challenges facing seniors and promote their well-being.
3. Non-profit and Charity Organizations - Non-profit and charity organizations dedicated to improving the lives of seniors can pursue disruptive innovations that enhance seniors' well-being and promote independence.
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