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Branded Open-Source

Organizations integrate the voice of the consumer into their offerings

Implications - The concept of open-source coding has risen in popularity as a demand for STEM skills increases. This idea is being utilized by brands through marketing, products, and more. At their core, open-source products and services invite collaboration from the crowd; a concept that fares well with consumers seeking a willingness to change, and a personal connection from their brands.
Workshop Question - How can you create more personal, authentic connections with your consumers?
4.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 45 Examples:
253,575 Total Clicks
Date Range:
Aug 15 — Nov 16
Trending:
Warm
Consumer Insight Topics:

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