Category
Lifestyle
Assisted Choices
Trend cluster
Category
Herbal
Relief
Consumers are reducing and preventing pain with topical herbal remedies.
2.9
Trend score
Trend
What is the Herbal Relief trend?
Herbal Relief: The use of herbs in medicine has been around for centuries in many cultures, but herbal topical remedies to relieve pain are now beginning to pop up in North American markets. This shift is indicative of the continuing expansion of consumer desire for natural lifestyles and products, battling big-brand skepticism directly.
Trend themes
Themes within the Herbal Relief trend
Three behaviours holding the trend together01
herbal remedies for pain relief
Consumer desire for natural lifestyles and pain relief options provide an opportunity for the growth of herbal-based products for pain relief.
02
cbd-based remedies for pain relief
The rising awareness and legalization of marijuana creates opportunities for the development of more CBD products for pain relief without the psychogenic side-effects.
03
botanical ingredients for pain relief
There is a growing trend of using botanical-based ingredients like eucalyptus, comfrey, lavender, and peppermint, to provide natural relief from pain.
Industry implications
What the Herbal Relief trend means for industry
Where the trend changes the playbookFor
Alternative Medicine
Herbal-based remedies provide an opportunity for the development of a natural alternative to over-the-counter pain medicines.
For
Cannabis Industry
The legalization of marijuana creates various opportunities for the development of more innovative pain relief products without the psychogenic side-effects.
For
Skincare Industry
Organic skincare brands that create cannabis-infused pain remedies create natural alternatives for consumer use.
Workshop question
What do the small players of your industry look like and what takeaways can you learn from them?
Trend signals
Trend signals for Herbal Relief
Trend score 2.9 out of 10, from popularity 47%, activity 33%, freshness 8%.
Popularity47%
Activity33%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
Asia-Pacific
South America
Africa
Evidence
Examples of the Herbal Relief trend
5 featured examples from Sep 14 to Nov 22, 2016CategoryLifestyle
Pain-Relieving Hemp Oils
CBDPure is a Natural Product for Relieving Pain and Other Health Issues
The health and wellness industry can leverage the pain-relieving benefits of CBDPure and develop innovative products to cater to consumers' needs.
CategoryLifestyle
Botanical Pain-Relief Creams
The 4Jointz Cream Helps Relieve Osteoarthritis and Joint Pain
Pharmaceutical companies can explore incorporating all-natural ingredients in their pain-relief products to cater to the rising demand for natural solutions.
CategoryLifestyle
Herbal Headache Relief Balms
Wild Thera's Natural Product Eases Tension Headaches and Migraines
Disruptive innovation opportunity: Develop natural and organic products for pain relief and overall well-being.
CategoryLifestyle
Cannabis-Infused Pain Remedies
This Topical Oil Relieves Tension With Natural Additives
Opportunity for cannabis businesses to focus on pain relief products and expand their portfolio to cater to consumers looking for natural alternatives to traditional pharmaceutica…
CategoryFashion
Herbaceous Pain Relief Oils
The Kwan Loong Pain Relief Oil Helps Relieve Deep Muscle Pain
The natural health and wellness industry can benefit from developing and promoting natural pain relief oils that offer deep muscle relief without chemicals or side effects.
