Consumers use modern technology to accurately track the maintenance of self
Implications - Though gamification has enabled consumers to track self improvement manually, the integration of sensors into self care introduces more accuracy. The productionization of self is especially attractive to today's ever-moving digital native. This signifies a new definition of the ideal self that is closer to machine than ever before.
Workshop Question - How can your brand integrate itself into a consumer's journey to self improvement?
Trend Themes
1. Sensored Beauty - The integration of sensors into beauty tools introduces more accuracy and personalized results, representing a major opportunity for beauty companies to capitalize on this trend through smarter marketing and product innovation.
2. Posture Sensors - Wearable sensors that help users maintain their posture can be extended to other ergonomic applications, such as furniture, car seats, and more.
3. Miniature Medical Sensors - Advances in the miniaturization of medical sensors is paving the way for ingestible and implantable devices that can transmit information wirelessly, enabling remote patient monitoring and other medical applications.
Industry Implications
1. Beauty - Sensors and other smart technologies can help manufacturers create personalized skincare routines and products, appealing to health-conscious consumers who covet the latest in tracking and measurement devices.
2. Healthcare - Miniature sensors and IoT applications can help healthcare providers monitor patients remotely, reducing the need for hospital visits and enabling earlier intervention in chronic diseases.
3. Home Goods - Posture sensors and ergonomic monitoring systems can be extended to furniture and other household goods, enabling smarter, more personalized solutions for comfort at home.
4 Featured, 36 Examples:
117,272 Total Clicks
Date Range:
May 16 — Nov 16
Trending:
Warm
Consumer Insight Topics:
