Delegated Interfaces
Sensored Self
Care
Consumers use modern technology to accurately track the maintenance of self.
Trend
What is the Sensored Self Care trend?
Sensored Self Care: Though gamification has enabled consumers to track self improvement manually, the integration of sensors into self care introduces more accuracy. The productionization of self is especially attractive to today's ever-moving digital native. This signifies a new definition of the ideal self that is closer to machine than ever before.
Trend themes
Themes within the Sensored Self Care trend
Three behaviours holding the trend togetherSensored Beauty
The integration of sensors into beauty tools introduces more accuracy and personalized results, representing a major opportunity for beauty companies to capitalize on this trend through smarter marketing and product innovation.
Posture Sensors
Wearable sensors that help users maintain their posture can be extended to other ergonomic applications, such as furniture, car seats, and more.
Miniature Medical Sensors
Advances in the miniaturization of medical sensors is paving the way for ingestible and implantable devices that can transmit information wirelessly, enabling remote patient monitoring and other medical applications.
Industry implications
What the Sensored Self Care trend means for industry
Where the trend changes the playbookBeauty
Sensors and other smart technologies can help manufacturers create personalized skincare routines and products, appealing to health-conscious consumers who covet the latest in tracking and measurement devices.
Healthcare
Miniature sensors and IoT applications can help healthcare providers monitor patients remotely, reducing the need for hospital visits and enabling earlier intervention in chronic diseases.
Home Goods
Posture sensors and ergonomic monitoring systems can be extended to furniture and other household goods, enabling smarter, more personalized solutions for comfort at home.
Workshop question
How can your brand integrate itself into a consumer's journey to self improvement?
Trend signals
Trend signals for Sensored Self Care
Trend score 5.3 out of 10, from popularity 79%, activity 71%, freshness 8%.
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Evidence
Examples of the Sensored Self Care trend
4 featured examples from May 24 to Oct 25, 2016Posture-Correcting Neckties
The Turtle Alert Smart Device Gently Reminds Wearers to Sit Straight
Developing technology and software to aid in medical procedures, surgeries, and wellness.
Face-Scanning Smart Shavers
The 'Halo' Electric Shaver Trimmer Remembers the Contours of the Face
Disruptive innovation opportunity: Explore advancements in personal care products by incorporating smart technology for enhanced grooming experiences.
Smart Beauty Mirrors
The Simplehuman Sensor Mirror Pro Magnifies User's Face When Nearby
Opportunity for disruptive innovation in the beauty industry by introducing smart beauty mirrors that enhance the application of makeup and other beauty rituals.
Granular Health Sensors
The 'Neural Dust' Sensor Can Be Ingested to Monitor Organ Health
Neural Dust sensors can potentially revolutionize long-term health monitoring and treatment for various medical conditions.