Category
Tech
Delegated Interfaces
Trend cluster
Category
Scholastic
Safety
Students are using apps to stay safe on university campuses.
3.1
Trend score
Trend
What is the Scholastic Safety trend?
Scholastic Safety: Though campus safety is a topic often discussed on actual campuses, this issue is rarely visited outside of school walls. In the age of digital maker culture, however, apps seeking to alleviate these frequent, yet under-represented concerns can be observed. This shows the value of instant entrepreneurship in a societal sense, as it illuminates potential blind spots to the benefit of the consumer.
Trend themes
Themes within the Scholastic Safety trend
Three behaviours holding the trend together01
Campus Safety Apps
The development of campus safety apps and increased demand for them highlights the potential for digital solutions for societal safety concerns.
02
Personal Safety Apps
The increasing number of personal safety apps and their versatile clientele base illuminates opportunities for the development and marketing of safety-oriented digital products.
03
Comprehensive Campus Security Apps
The development of comprehensive campus safety apps that provide information on campus safety services and events presents the potential to increase student safety and security.
Industry implications
What the Scholastic Safety trend means for industry
Where the trend changes the playbookFor
Tech Industry
The demand for safety-oriented apps presents opportunities for tech companies to develop and market innovative digital solutions.
For
Education and Training Industry
The increasing use of digital apps for campus safety, presents opportunities for the integration of technology in education and safety training.
For
Public Safety Industry
The development and high demand for safety-oriented apps highlights potential for growth in industries relating to public safety and security.
Workshop question
What are the potential blind spots of your industry that a newcomer could capitalize on?
Trend signals
Trend signals for Scholastic Safety
Trend score 3.1 out of 10, from popularity 51%, activity 33%, freshness 8%.
Popularity51%
Activity33%
Freshness8%
Audience
30%Men
70%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X (not a primary audience)
- Boomer (not a primary audience)
Market
North America
Evidence
Examples of the Scholastic Safety trend
7 featured examples from May 26, 2015 to Oct 1, 2016CategorySocial Good
Personal Safety Apps
The 'Companion' App Tells Loved Ones When You're Safe and When You're Not
There is a growing opportunity for technology companies to create innovative personal safety apps and devices.
CategoryTech
Connective Campus Safety Apps
The LiveSafe App Lets Users Report Threatening Behavior
The education sector has a growing need to provide effective safety measures for students on-campus that can make use of innovative mobile technologies.
CategoryTech
Voice-Activated Security Apps
This Hands-Free Security App is Designed to Hear a Woman's Scream
Developing voice-activated applications for personal safety.
CategoryTech
Safety-Focused Social Apps
The Klique App Helps You Safely Meet New People On Campus
Safety-focused dating apps could gain a competitive edge by prioritizing the safety and well-being of their users.
CategoryTech
University Safety Apps
The Rave Guardian App Lets Users Communicate With Police With Ease
Disruptive innovation opportunity: Develop innovative mobile safety solutions to address the security concerns of universities and other institutions.
CategoryTech
Comprehensive Campus Safety Apps
This App Helps University Students Access Security Services
Education industry can capitalize on the growing demand for intuitive safety apps for students to cater to their safety concerns and improve student retention.
CategoryTech
Assault-Preventing Software Programs
This Software is Designed to Make College Campuses Safer
Implementing assault-preventing software programs to enhance campus safety and address the issue of sexual assault.
