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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,138 more

Youthful Male

Men acquire a taste for self-care via anti-aging skincare rituals

Implications - Starting to venture into topical forms of health and self-care, many men are becoming aware of the importance of preventative skincare in terms of anti-aging. As an approachable form of entry into the beauty realm, men are looking to keep their skin youthful while also investing more time into their own well-being through adopting skincare rituals and routines. This growth indicates the rise of self-care as a priority for both men and women during their valuable leisure time.
Workshop Question — What intimidates consumers about your industry and how can you create accessible offerings to help bridge that gap?
4.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends
7 Featured, 53 Examples:
64,616 Total Clicks
Date Range:
May 17 — Sep 17
Trending:
Mild

Featured Examples

Male Skincare Collections
Male Skincare Collections
STOER's Men's Skincare Includes Serums, Face Washes, Scrubs and More
There are countless serums, face washes, eye serums and masks on the market that are targeted towards women, but STOER sets itself apart as a producer of men’s skincare products. All of the... MORE
Male-Targeted Sheet Masks
Male-Targeted Sheet Masks
Superface's Anti-Aging Sheet Mask for Men Nourishes and Lifts the Skin
Even though there the majority of sheet masks are designed for women, many of them are used by men, so Superface decided to come out with a sheet masks for men that specifically targets their... MORE
Men's Body-Sculpting Creams
Men's Body-Sculpting Creams
The FIT Pec & Ab Sculpt Creme Makes Users' Skin Appear More Toned
The FIT Pec & Ab body sculpting cream targets men looking to tighten skin, while improving its overall appearance. Whether looking to firm up areas that are prone to aging, or to accentuate the... MORE
Ancient Remedy Skincare
Ancient Remedy Skincare
Sinensis' Skincare for Men is Infused with Ancient Chinese Herbs
Sinensis’ range of skincare for men consists of a Neem Leaf Tonifying Wash, a Ginseng Skin Restoring Emulsion, and a Safflower Replenishing Serum which are all naturally sourced and free from... MORE
Male-Targeting Eye Gels
Male-Targeting Eye Gels
Menaji's 911 Eye Gel Works to Tighten and Rejuvenate Tired Skin
Manaji’s 911 Eye Gel is a rejuvenating product that specifically targets males with skincare concerns. Ideal for consumers who are looking to reverse the effects of a late night out, this... MORE
Male-Specific Revitalizing Serums
Male-Specific Revitalizing Serums
Jiva Apoha's Sundara Handsome Face Serum Soothes and Repairs
Jiva Apoha is an India-based skincare brand that is known for its organically sourced oils—this revitalizing serum is a formula specifically designed for men and works to boost circulation,... MORE
play_circle_filled Male-Specific CC Creams
Male-Specific CC Creams
Formen's Brightening CC Cream Combines Six Different Products into One
While many women have incorporated BB and CC creams into their daily routine, Formen is bringing the product to the male market with its Brightening CC Cream. By combining six different products... MORE

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