Category
Art & Design
Oven Aesthetics
Trend cluster
Category
Voice-Responsive
Home
Everyday items in the home become enhanced through voice recognition.
3.9
Trend score
Trend
What is the Voice-Responsive Home trend?
Voice-Responsive Home: Voice-controlled technology begins permeating the home in surprisingly routine ways as consumers expect more from their everyday appliances and devices. As small items throughout the home are becoming outfitted with voice-activated features, homeowners are empowered with a sense of total control as well as the ultimate form of personalization as they can change almost any setting with a single word.
Trend themes
Themes within the Voice-Responsive Home trend
Three behaviours holding the trend together01
Voice-activated technology
As consumers expect more from their everyday appliances and devices, voice recognition is expected from routine items.
02
Smart home integration
Homeowners are empowered with a sense of total control and personalization through integration of everyday items with voice-activated features.
03
Voice assistants in technology
There’s a growing consumer preference for technology products integrating with Google Assistant and Amazon Alexa.
Industry implications
What the Voice-Responsive Home trend means for industry
Where the trend changes the playbookFor
Smart home technology
Home appliances and everyday items are becoming more intelligent with new features being added for convenience.
For
Home security
As technology advances, home security can be improved with voice-activated features and smart integration.
For
Personal technology devices
As technology for personal devices advances, they become more integrated with smart home technology with voice assistant functionality.
Workshop question
Is your brand instilling a sense of control into its consumers?
Trend signals
Trend signals for Voice-Responsive Home
Trend score 3.9 out of 10, from popularity 65%, activity 43%, freshness 8%.
Popularity65%
Activity43%
Freshness8%
Audience
70%Men
30%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Evidence
Examples of the Voice-Responsive Home trend
6 featured examples from Jan 12, 2016 to Jun 6, 2018CategoryArt & Design
Voice-Activated Trash Cans
These Smart Garbage Cans from Simplehuman Will Be Unveiled at CES 2017
The home appliances industry can benefit from developing smart and convenient devices such as voice-activated garbage cans.
CategoryTech
Voice-Activated Light Bulbs
The Sengled Voice Bulbs Revealed at CES 2016 Turn on When Glass Breaks
Smart lighting industry can leverage this trend to improve home automation and security solutions.
CategoryTech
Voice Assistant Projectors
The 'GoSho' Mini HD Projector Creates a 200-Inch Widescreen Image
Disruptive innovation opportunity: Revolutionize the consumer electronics industry by developing innovative products that combine portable projectors, voice assistant integration…
CategoryTech
Voice-Activated Device Chargers
The Dok Talk CR25 System Will Be Unveiled at CES 2017
The consumer electronics industry can capitalize on the trend of smart charging stations by developing charging solutions that are not only technologically advanced but also versa…
CategoryArt & Design
Voice-Controlled Yard Assistants
Troy-Bilt's Amazon Alexa Skill Offers Helpful Lawn Care Tips
The outdoor power equipment industry can benefit from incorporating voice recognition technology into their products to provide a more seamless and user-friendly experience for co…
CategoryTech
Voice-Activated Temperature Valves
This Connected Smart Valve Allows Remote Temperature Control
The home automation industry can capitalize on the demand for voice-activated temperature valves to create comprehensive smart home solutions.
