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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,234 more

Antisocial Party

Alcohol brands create interactive drinking games that promote staying in

Implications - Alcohol-fueled game nights entice the growing number of consumers who would rather spend a night in with close friends. As a countertrend to the excursions prevalent in Millennial party culture, we’re seeing a movement towards more intimate gatherings that appeal to the socially anxious segment of this demographic. This evolution creates opportunity for alcohol companies to create brand-specific games and products to fuel this growing demand.
Workshop Question — How can your brand create an elevated experience in a more subtle, intimate way?
5.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 53 Examples:
73,862 Total Clicks
Date Range:
Aug 16 — Nov 17
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Alcohol-Accompanying Board Games
Alcohol-Accompanying Board Games
The Brand 'Stranger & Stranger' Has Released a Board Game
The creative agency Stranger & Stranger has designed a fantasy themed board game that was created to go alongside the liquors that the brand is known for designing. While it is unclear what... MORE
Gameshow-Inspired Drinking Games
Gameshow-Inspired Drinking Games
The 'DRINKO' Drinking Shot Game is Modeled After Plinko
Drinking games often require some sort of skill to be played, but the ‘DRINKO’ drinking shot game is based totally on a random design. ‘DRINKO’ is designed after the classic... MORE
Drinking Game Tequila Packaging
Drinking Game Tequila Packaging
This Packaging Can Be Used to Ship Tequila Bottles and Play Games
Not only does this tequila packaging open up to reveal alcohol and shot glasses, it also can be used to play drinking games. Designed by Vanessa Pan in Caracas, Venezuela, this unique packaging is... MORE
Prosecco Drinking Games
Prosecco Drinking Games
Prosecco Pong Offers a Sophisticated Alternative to Traditional Beer Pong
For those seeking to class-up their drinking games, Prosecco Pong has been introduced by the party supply store Talking Tables as a classier alternative to the well-known party game beer pong.... MORE
Beer-Themed Board Games
Beer-Themed Board Games
'Craft Beer the Board Game' Involves Collecting Resources for Recipes
Craft Beer the Board Game was created by lovers of this beverage who wanted to capitalize on the current expansion of the craft beer market. The board game starts with players drawing a ‘... MORE
Drinking Dare Card Games
Drinking Dare Card Games
The Drunko 'Drink or Dare' Party Card Game Encourages Hijinks
The Drunko ‘Drink or Dare’ party card game has been created to offer partygoers a way to get things started and have everyone involved in the fun activities. The Drunko ‘Drink or... MORE

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