Not only does this tequila packaging open up to reveal alcohol and shot glasses, it also can be used to play drinking games.
Designed by Vanessa Pan in Caracas, Venezuela, this unique packaging is appropriately called 'Tic Tac Tequila.' The box can securely fit a bottle of tequila as well as six shot glasses and can be opened and shut when necessary for storage or usage purposes. The tequila packaging can be unfolded to reveal a Tic Tac Toe game, with nine holes that can each fit a shot glass. Three of the shot glasses are marked with X's while the others are marked with O's and the loser of the Tic Tac Toe game must take take a shot.
This tequila packaging is perfect for shipping purposes as well as for livening up parties.
What Makes This Trend Stand Out
- Multifunctional Packaging
- Opportunity for companies to invest in packaging that can provide additional entertainment or functionality beyond just holding the product.
- Interactive Packaging
- Designing packaging with interactive elements such as games can create engagement and increase brand awareness.
- Sustainable Packaging
- There is a rising demand for packaging that is environmentally friendly, and this can be an opportunity to incorporate sustainable materials into innovative designs.
Sectors Adopting This
- Alcohol
- Companies in the alcohol industry can create packaging that is more engaging to consumers and can make their products stand out on the shelves.
- Shipping and Logistics
- Companies in the shipping and logistics industry can invest in innovative packaging that provides value and entertainment beyond just shipping the product.
- Marketing and Advertising
- The use of interactive and multifunctional packaging can provide opportunities for companies in the marketing and advertising industry to create campaigns around the product packaging as well.
