Voice control simplifies the use of sophisticated technology
Implications - As smart technology further integrates itself into all aspects of consumer lifestyle, voice control features are gaining prominence to allow users to leverage complex technology without the need for in-depth knowledge into the inner workings of their devices. From downloadable apps to built-in features, voice-activated commands bring simplicity to the increasingly sophisticated technology surrounding us.
Workshop Question - Despite the sophistication of some of your products or services, is there room for increased simplicity to make them easier for consumers to use?
Trend Themes
1. Voice-activated Technology - Voice control features are gaining prominence to allow users to leverage complex technology without the need for in-depth knowledge into the inner workings of their devices.
2. Smart Home Technology Integration - Voice control has quickly become a mainstay functionality for many consumers, making these new innovations a logical next step in making the smart home even easier to control.
3. Hands-free Functionality - The trend towards hands-free technology creates disruptive innovation opportunities.
Industry Implications
1. Consumer Electronics - Voice control technology is a rapidly growing development in the consumer electronics industry.
2. Home Appliances - Smart home technology integration provides disruptive innovation opportunities in the home appliances industry.
3. Automotive - Voice-activated vehicle controls creates disruptive innovation opportunities in the automotive industry.
