As seen at CES 2015, the new Whirlpool Connect to Care program indicates a move towards not just the smart home, but the Internet of Good Things.
The laundry innovation consists of a washer and dryer that allow you to give back financially. The smartphone app-controlled appliances let you make charitable donations with every use. Using the app, you can set repeat donations that are shareable on social media. So every time you put clothes in the dryer, you can donate 10 cents to Habitat for Humanity or however much to the charity of your choosing.
The Internet of Good Things extends beyond Whirlpool's laundry appliances. Their interactive kitchen technologies are enabled by Nest to ensure you will be able to give with a variety of home devices.