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Small space-sized products emerge from unexpected industries
Implications - To accommodate to a new normal when it comes to shrinking housing space, brands of all kinds are rolling out "condo-friendly" products well beyond the furniture category. Helping consumers create more free space in their homes while providing consumers with the functionality they need, brands updating their products to suit small-space living provide an uncompromising solution to an increasingly common issue.

Homework Question - What's an issue or area where your customer currently has to compromise? Prototype a solution that would solve that issue. [More]

SCORE 8.4
Popularity
Activity
Freshness
Megatrends
Patterns
72,036 Total Clicks
Sep 17 - Apr 19
This Month and Warm
Brands ease the process of seniors interacting with tech in the home
Implications - As senior demographics enter retirement and move towards independence, new innovations are being integrated into products that seniors can easily interact with and use. This shift comes as consumers gravitate towards brands that provide simple solutions to their day-to-day struggles.

Homework Question - How can your brand ease its customer's day-to-day struggles? [More]

SCORE 6.8
Popularity
Activity
Freshness
Megatrends
Patterns
54,761 Total Clicks
Sep 18 - Mar 19
This Quarter and Warm
TechGadgets
Mouthpiece toothbrushes are positioned as convenient time-savers
Implications - Recently, there has been a surge in availability of mouthpiece toothbrushes, revolutionizing the dental space by cleaning the teeth in as little as six seconds. The popularity and increased availability of these devices speaks to the consumer desire to streamline essential aspects of their daily hygiene routine, alongside a propensity to have the existing margin of error in tooth-brushing technique removed.

Homework Question - What aspects of your industry have remained largely innovation free for some time? How might your company shake things up? [More]

SCORE 8.8
Popularity
Activity
Freshness
Megatrends
Patterns
54,802 Total Clicks
Jul 18 - Jan 19
This Quarter and V. Hot
TechLifestyleGadgetsHealth
Brands incorporate voice-activated functions into furniture pieces
Implications - The incorporation of voice-activated features into home furnishing items, rather than only lighting, design and security systems, is on the rise. More than elevating the use of the items themselves, these products appeal to the idea that consumers seek optimization and multifunctionality in long-term investment pieces.

Homework Question - At what point in your product or service could your brand add (or enhance) voice-activated technology? [More]

SCORE 6.7
Popularity
Activity
Freshness
Megatrends
Patterns
70,685 Total Clicks
Sep 17 - Jan 19
This Year and Warm
TechGadgets
The 6 Patterns of Opportunity & Top 18 Megatrends
Retailers tap voice tech to supercharge their in-store experience
Implications - While some companies choose to leverage voice assistant technology to create a contactless path-to-purchase, others are tapping into the hesitation that some consumers have against actually purchasing products through voice technology and are instead working to leverage it to drive in-store sales. These examples show that for those who would prefer shopping in-store, voice technology can still contribute to a more seamless path-to-purchase.

Homework Question - How does your consumer feel about the way your brand is engaging with emerging technologies? [More]

SCORE 5.8
Popularity
Activity
Freshness
Megatrends
Patterns
19,774 Total Clicks
Nov 18 - Dec 18
This Year and Mild
TechBusinessGadgetsRetail
Fitness-focused wearables uplevel their capabilities to give feedback
Implications - Consumers have been using wearables to track their everyday and fitness activities for some time now, but more recently, the degree of involvement these products are capable of is increasing. Thanks to developments in technology, wearable products are able to give more meaningful feedback and tailored coaching on workouts, providing a more personalized experience.

Homework Question - How well does your brand leverage technology in order to help consumers reach their goals? [More]

SCORE 8.1
Popularity
Activity
Freshness
Megatrends
Patterns
65,265 Total Clicks
May 18 - Dec 18
This Year and Hot
TechLifestyleGadgetsHealth
Wearable tech products incorporate voice assistant technology
Implications - Wearable tech products are now incorporating voice assistant capabilities in order to enhance and accelerate their functions. These products have implications for a wide range of consumers, including those with various disabilities, as well as busy consumers who prefer their tech hands-free.

Homework Question - Where could your brand add an element of voice assistance into its product/service or purchase journey. [More]

SCORE 7.4
Popularity
Activity
Freshness
Megatrends
Patterns
81,141 Total Clicks
Dec 17 - Dec 18
This Year and Warm
TechGadgets
Trend Hunter Services
Compact projectors emerge for consumers’ leisure convenience
Implications - Miniature projectors are emerging in various markets to provide consumers with a portable option for viewing and sharing content; these devices allow consumers to share TV shows, movies, pictures and much more. The small size of these products showcases how brands are catering more inherently to the consumer need for convenience and functionality - while playing into the nostalgia associated with old-school projectors.

Homework Question - How can your brand leverage nostalgia to present modern products and services? [More]

SCORE 7.6
Popularity
Activity
Freshness
Megatrends
Patterns
40,230 Total Clicks
Feb 18 - Nov 18
This Year and Warm
TechGadgets
Tech gadgets highlight productivity as their core value proposition
Implications - Appealing to consumers' desire to realize their full potential, tech companies are releasing products with a focus on their ability to improve productivity. Often adopting a tech-enabled form of gamification to reach that end, this shift is reflective of the increasing role brands have to play when it comes to helping consumers become their idealized selves.

Homework Question - What are your consumers trying to achieve in their lives? How could you better align your brand with those goals? [More]

SCORE 5.1
Popularity
Activity
Freshness
Megatrends
Patterns
26,159 Total Clicks
Jul 18 - Nov 18
This Year and Mild
Affordable sous vide appliances make the gourmet technique more accessible
Implications - At the same time as dishes prepared via the sous vide method begins to appear on QSR menus, affordable versions of the gourmet technology are being released that appeal to a wider market. This shift speaks to the rapid proliferation of the technique and its potential staying power given its ability to produce a large amount of food quickly and safely, and now more affordably.

Homework Question - What of-the-moment technology can you explore offering in a no-frills manner? [More]

SCORE 6.5
Popularity
Activity
Freshness
Megatrends
Patterns
61,050 Total Clicks
Apr 17 - Sep 18
This Year and Warm
TechLifestyleFoodGadgets