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Sporting Collab

NBA collaborations with lifestyle brands reflects the evolution of streetwear

Implications - As limited-edition streetwear collaborations have become more sought after by consumers, other brands, like the NBA, have tapped into these collaborations to create statement pieces. Such collaborations have transformed NBA-related apparel from fans supporting their team, to consumers wearing apparel that represents both their favorite team (or player), and their personal brand.
Workshop Question - What role can your brand play in supporting your consumer’s personal brand?
4.6
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 32 Examples:
69,083 Total Clicks
Date Range:
Mar 18 — Oct 18
Trending:
Warm
Consumer Insight Topics:

Featured Examples

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