Designer Samuel Murkofsky draws inspiration from the amalgam that is the New York fashion culture and his ManhattanKnights 2018 collection is an ode to adolescence. Channeling the turn of the millennium, the designer employs abundant and clever reference to brands and style-dominating details. From the upside down Nike Swoosh with the slogan 'Just don't' and the popped-up polo collar that carries the message 'fuck outta here' in a Gothic font, the ManhattanKnights contemporary collection takes solidified designs and recreates them within the less traditional context of "the 'now' generation."
In addition, the spirit of New York fashion culture is preserved through some provocative leather, sheer and transparent latex fabrics that are evidently a reference to the progressive attitude of the meat packing district in NYC.
Photo Credits: Dan Lecca
Key Themes Behind This Trend
- Style-referencing Streetwear
- Opportunity for streetwear brands to incorporate references to iconic fashion culture and subversive messaging in their designs.
- Nostalgic Brand Mashups
- Opportunity for designers to create collections that combine iconic brands and styles from past eras with contemporary elements.
- Progressive Fabric Choices
- Opportunity for fashion brands to experiment with provocative fabrics such as leather, sheer, and transparent latex to reflect a progressive attitude and push boundaries.
Where This Applies
- Streetwear
- Opportunity for streetwear brands to tap into the demand for style-referencing collections.
- Fashion Design
- Opportunity for designers to merge nostalgic brands and styles with modern fashion to create unique collections.
- Textile and Fabric Manufacturing
- Opportunity for manufacturers to produce innovative and provocative fabrics to meet the demand from fashion designers for unconventional materials.
