Practical Produce

Fresh fruits are made more enticing with user-friendly wrappers

Implications - While consumers are far from impressed when it comes to casing a naturally wrapped fruit in excess packaging to the detriment of the environment, they are however enticed by innovative packaging that offers user benefits beyond grocery display. Taking consumer behavior into account, produce brands are repositioning fruits to come in practical forms of encasement that draw in choice-inundated consumers who are looking for ways to incorporate healthier foods into their daily lives but find them impractical.
SCORE 7.1
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28,098 Total Clicks
Dec 16 - Aug 17
Just New and Warm
Featured Examples
Snapping Snack Fruit Packaging - The DOLE 'GO Berries!' Fruit Container Packaging Breaks Apart
SCORE 7.4
This Year and Warm 1,752 Clicks Pub: Mar 4, 17
Snapping Snack Fruit Packaging
The DOLE 'GO Berries!' Fruit Container Packaging Breaks Apart
Created as a way for consumers to bring a healthy snack with them wherever they go, the DOLE ‘GO Berries!’ fruit container packaging is designed with busy lifestyles in mind. While... [More]
Candy-Inspired Produce Wrappers - These Packages Present Fruits as Nature's Candy
SCORE 6.4
This Quarter and Warm 950 Clicks Pub: May 18, 17
Candy-Inspired Produce Wrappers
These Packages Present Fruits as Nature's Candy
Fruit is often called nature’s candy, and this packaging created by Scholz & Friends Berlin for Von und zu Tisch gives new meaning to the term. As part of this design, clean, fresh and... [More]
Washable Fresh Fruit Packaging - The 'Fruit Bowl' Stores Fruit for Quick Washing and Consumption
SCORE 6.2
This Year and Warm 1,159 Clicks Pub: Dec 1, 16
Washable Fresh Fruit Packaging
The 'Fruit Bowl' Stores Fruit for Quick Washing and Consumption
Fruit packaging from the grocery store usually consists of plastic bags and cartons, which the ‘Fruit Bowl’ aims to take the best features of to create a multipurpose piece of packaging.... [More]
Orange Package Collections - CHUCHENG Oranges Boast Creative Single and Multi-Packs
SCORE 5.8
Recent and Warm 69 Clicks Pub: Aug 8, 17
Orange Package Collections
CHUCHENG Oranges Boast Creative Single and Multi-Packs
The Yunnan Fruit Industry Co. worked with Tigerpan on the development of an original orange package system inspired by Chu Shijian, who is known as the “Orange King of China.” Drawing... [More]
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