Swala is a sports nutrition brand based in Paris, France that enlisted the creative agencies Wisepack and Dragon Rouge to create the branding for its health-focused snacks.
The brand's products are formulated specifically for the purpose of enhancing runners' ability to run for as long and fast as possible. It offers sport bands that contain chocolate snacks, and sports bars that contain potent doses of fruits like raspberries and apricots that are intended to increase energy in those who use them.
Swala's packaging was designed to reflect the brand's purpose, featuring natural aesthetics with both earthy and vivid colors. The brand's logo comes in the form of a running deer – emphasizing its focus on physical fitness and health.
Physicality Enhancing Snack Bars
More Stats +/-
Functional Granola Bars
Wholesome Fruit Snacks
On-the-Go Granola Bowls
Nutrient-Dense Raw Cereal Branding
Naturally Crispy Granola Treats
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.