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Gluten-Free Convenience

Brands Turn Once-Rare Gluten Restrictions into Accessible Diets

Where gluten-free dieting was once specific to those with celiac disease, it has since become a marketing tool that seeks to convey the health benefits of a multitude of food items. A manifestation of this shift is that gluten-free foods are now offered in convenient, pre-packaged forms. This shift is indicative of consumers' tendency to appreciate marketing-induced fads, without having to expend their energy in seeking them out.
Workshop Question - What is one product or service that your brand markets to a niche demographic? How could you position that product or service to be more convenient and attainable?
2.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 54 Examples:
84,361 Total Clicks
Date Range:
Jul 16 — Mar 18
Trending:
Mild
Consumer Insight Topics:

Featured Examples

Cauliflower-Powered Snacks
Cauliflower-Powered Snacks
From the Ground Up's Pretzels and Crackers Feature Cauliflower Powder
From the Ground Up is a new line from Halen Brands that introduces consumers to better-for-you snack products powered by vegetables. The new product line is set to include pita chips, pretzels and... MORE
Crispy Pork Shoulder Snacks
Crispy Pork Shoulder Snacks
EPIC Provisions' 'Maple Bacon Pork Cracklings' are Paleo and Organic
EPIC Provisions, a brand that offers 100% organic, non-gmo, and Paleo products recently updated its range to feature artisanal snack options. The company’s products are also pastured,... MORE
To-Go Halal Sandwiches
To-Go Halal Sandwiches
URBANeat Makes Globally Inspired Grab-and-Go Sandwiches
Piri Piri Chicken, Bombay Chicken and Chicken Salad are three of the pre-made halal sandwich options offered by URBANeat, all of which have been officially approved by the Halal Authority Board.... MORE
Frozen Gluten-Free Sandwiches
Frozen Gluten-Free Sandwiches
These Stuffed Sandwiches are a Convenient Gluten-Free Snack Option
Gluten-Free Delights recently debuted a line of stuffed sandwiches that are specially made for consumers following a gluten-free diet. In recent years, there has been a growing demand for products... MORE
Potato-Based Sandwich Wraps
Potato-Based Sandwich Wraps
The BFree Gluten-Free Sweet Potato Wraps are a Healthy Alternative
Coming as an alternative product for those who are looking to avoid traditional bread options, the BFree Gluten-Free Sweet Potato Wraps are a delicious way to craft a wrap without having to worry... MORE
Flavorful Deli Meat Packages
Flavorful Deli Meat Packages
The Patrick Cudahy Lunch Packs Make Multiple Sandwiches
Meat and protein are a main focus for many consumers, which is why many brands are responding in kind of products like the Patrick Cudahy Lunch Packs. Coming in all-new ingredient and flavor options,... MORE

Related Trend Reports & Custom Market Research

Related Examples

Cauliflower-Based Baking Mixes
Cauliflower-Based Baking Mixes
CAULIPOWER's 'CAULI-FLOUR' is a Vegetable-Powered Mix
Microwaveable Vegan Meals
Microwaveable Vegan Meals
Healthy Choice is Adding Flavorful New Meatless Power Bowls to Its Line
Artisan Mexican Eateries
Artisan Mexican Eateries
Mexico City's New Pujol Restaurant Spotlights Wholesome Local Ingredients
Low-Carb Pizza Crusts
Low-Carb Pizza Crusts
California Pizza Kitchen Now Offers a Healthy Cauliflower Crust Option
Colorblocked Takeaway Packaging
Colorblocked Takeaway Packaging
The Food of Imagination's Containers Encourage Creative Thinking
Veggie-Rich Kids Meals
Veggie-Rich Kids Meals
Kidfresh's Comfort Foods are Packed with Hidden Vegetable Ingredients
Squash-Based Side Dishes
Squash-Based Side Dishes
Alexia Foods Makes Mashed Butternut Squash and Other Easy-to-Serve Sides
Collaborative Meatless Products
Collaborative Meatless Products
Waitrose Created Plant-Based Products with The Vegetarian Butcher
Bottled Cauliflower Soups
Bottled Cauliflower Soups
Züpa Noma is Introducing a Seasonal Cauliflower Ready-to-Drink Soup
Pre-Made Sandwich Fillers
Pre-Made Sandwich Fillers
Tesco's Sandwich Fillers are Pre-Assembled and Ready to Spread
Grab-and-Go Lunch Boxes
Grab-and-Go Lunch Boxes
Au Bon Pain Introduced 'Bon to Go Boxes' for Convenient Lunches or Snacks
Gyros Sandwich Kits
Gyros Sandwich Kits
Opaa! Packages Everything Needed to Make Authentic Greek Gyros
Meaty Beef Patty Buns
Meaty Beef Patty Buns
Wendy's New Wild Rock Burger Features a Pair of Square Beef Patties for Buns
Sandwich-Inspired Cookies
Sandwich-Inspired Cookies
The New PB&J Oreos Turn a Childhood Staple into a Tasty Snack Food
Parisian Ice Cream Sandwiches
Parisian Ice Cream Sandwiches
Ladurée's New Macaron Ice Cream Sandwiches are a Fancy Summer Treat
Breakfasty Doughnut Sandwiches
Breakfasty Doughnut Sandwiches
Day 'N Nite Bites New Sandwich is a Decadent Morning Treat
Sealed Crustless Sandwiches
Sealed Crustless Sandwiches
Smucker's Uncrustables Are Sealed Sandwiches Loaded With Filling
Pressed Cuban Sandwiches
Pressed Cuban Sandwiches
The Harlem Whole Foods Features a Cuban Sandwich Stand
Salutational Condiment Branding
Salutational Condiment Branding
The Happycook Cooking Condiments are Friendly and Approachable
Waffle Cone Tacos
Waffle Cone Tacos
Ben & Jerry's is Now Selling Ice Cream in a Taco
Flip-Up Meat Packages
Flip-Up Meat Packages
This Packaging for Meat from PRE Brands Emphasizes Visibility
Minimally Processed Beef Snacks
Minimally Processed Beef Snacks
Mighty Organic Beef Jerky Focuses on Simple Flavors
Nutritious Workplace Lunch Services
Nutritious Workplace Lunch Services
LunchOwl Aims to Create Productive Employees Through Food
Vegetarian Sausage Bites
Vegetarian Sausage Bites
Linda McCartney's Newest Snack Features Wrapped Vegan Pork Sausages
Garlic-Marinated Shrimp Dishes
Garlic-Marinated Shrimp Dishes
El Pollo Loco is Serving Up Four New Dishes Made with Baja Shrimp
Gold-Plated Sushi Rolls
Gold-Plated Sushi Rolls
Shinjuku Isetan Offers a Sushi Roll Wrapped in Edible Gold Leaf
Healthy Green-Labelled Breakfast Menus
Healthy Green-Labelled Breakfast Menus
Second Cup's 'Better For You' Menu Has Smoothies and Wraps
Fat-Reducing Bacon Appliances
Fat-Reducing Bacon Appliances
The Bacon Express Bacon Grill Cooks Thin or Thick Cuts of Meat
Microwaveable Mexican Dishes
Microwaveable Mexican Dishes
The Smartmade SmartOnes Roasted Enchilada Vegetable Bake is Healthy
Eco-Friendly Meat Packaging
Eco-Friendly Meat Packaging
Coveris' Nextrus Boneless Shrink Bags Boast Sustainable Properties
Easy-Peel Beef Packaging
Easy-Peel Beef Packaging
Cargill's New 'EZ Peel' Packaging Eliminates Consumers' Contact with Meat
Crispy Chicken Shell Chalupas
Crispy Chicken Shell Chalupas
The Taco Bell Naked Chicken Chalupa is Made with a Meat Shell
Modular Lunch Pack Services
Modular Lunch Pack Services
'Pak'd' Provides Children with Convenient and Nutritional Meals
Artisanal Ingredient Sausages
Artisanal Ingredient Sausages
The New Vermont Smoke & Cure Meat Sausages are Free of Nitrites
Gluten-Free Faux Meat Pizzas
Gluten-Free Faux Meat Pizzas
The Tofurky Vegetarian Pizza is Made Using Chick'n and Roasted Corn
Korean-Style Chicken Shops
Korean-Style Chicken Shops
Toronto's 'KABOOM Chicken' Serves Up Fried Chicken with Korean Flare
Indulgent Bread-Free Burgers
Indulgent Bread-Free Burgers
The 'Wild Out' Bunless Burger from Shake Tree Has Minimal Carbs
Sushi Cone Snacks
Sushi Cone Snacks
'Rolltation' Now Offers Sushi in a Cone
Steak Dinner-Stuffed Burritos
Steak Dinner-Stuffed Burritos
Taco Bell's New Steakhouse Burrito is an Entire Meal in One Wrap
Sweet Japanese Pumpkin Wraps
Sweet Japanese Pumpkin Wraps
Starbucks Japan is Serving Up a Wrap Made with Kabocha Squash
Convenient Lunch Snack Packaging
Convenient Lunch Snack Packaging
The New Ryvita Lunch Packs are Focused on Being Quick to Eat
Gluten-Free Pita Breads
Gluten-Free Pita Breads
BFree Foods' New Pitta Breads are Made for Those with Food Allergies
Food Truck-Inspired Snacks
Food Truck-Inspired Snacks
Hot Pockets and Food Truck Chefs Developed the 'Food Truck Bites'
Microwavable Grilled Cheese Sandwiches
Microwavable Grilled Cheese Sandwiches
This Pre-Packaged Sandwich Can Be Cooked in the Microwave
Mess-Free Curry Dishes
Mess-Free Curry Dishes
These Portable Curry Snacks are Designed for Eating on the Go
Convenience Store Breakfast Sandwiches
Convenience Store Breakfast Sandwiches
The New Hot Sandwiches from 7-Eleven are Made for Breakfast
Microwave Jelly Sandwiches
Microwave Jelly Sandwiches
Dr. Praeger's Frozen Sandwiches are Quick to Heat and Eat
Crustless Ramen Sandwiches
Crustless Ramen Sandwiches
This Japanese Company is Now Selling Sandwiches Filled with Ramen
Convenience Store Breakfast Sandwiches
Convenience Store Breakfast Sandwiches
The Breakfast Melts from 7-Eleven Cater to Busy Consumers
Paleo Meal Kit Boxes
Paleo Meal Kit Boxes
These Convenient Boxes from Ape Man Foods are Paleo and Vegan-Friendly
French Toast Sandwiches
French Toast Sandwiches
The Carl's Jr Breakfast Panini Features Cinnamon Swirl French Toast
Kid-Friendly Water Packaging
Kid-Friendly Water Packaging
Icebox Water's 250-ml Packaging is Perfect For Kids
Ready-Made Meal Packs
Ready-Made Meal Packs
Gopicnic's On-the-Go Lunch Packs Provide Hearty Meal-Sized Snacks
Mousy Pet Food Marketing
Mousy Pet Food Marketing
Cat's Lunch Packaging Features Cartoons of the Creature's Choice Supper