Category
Lifestyle
Assisted Choices
Trend cluster
Category
Sustainable
Sidewalk
Downtown sees a shift towards environmentally beneficial infrastructure.
5.0
Trend score
Trend
What is the Sustainable Sidewalk trend?
Sustainable Sidewalk: Drawing energy from bustling city hubs, urban infrastructure is seeing a transition towards roads and sidewalks that can channel the power from huge concentrations of people towards making positive impacts on the surrounding environment. This impending shift is coming at an opportune time alongside the emergence of eco-conscious vehicles, ensuring that the cities themselves will also be up-to-par with the new wave of environmental technologies.
Trend themes
Themes within the Sustainable Sidewalk trend
Three behaviours holding the trend together01
Eco-Friendly Urban Infrastructure
The development of eco-friendly urban infrastructure is a growing trend, supported by the emergence of environmentally-conscious technologies like solar cells and kinetic energy generators.
02
Pedestrian Safety Features
Projects focused on pedestrian safety are gaining traction, with designs like lighted crosswalks and pedestrian-powered lighting being implemented around the world.
03
Smart Retail
The integration of environmentally-friendly and cutting edge technology into retail spaces is emerging as a trend, as seen in London's Intelligent Bird Street and other similar projects.
Industry implications
What the Sustainable Sidewalk trend means for industry
Where the trend changes the playbookFor
Renewable Energy
The development of solar cell technology and kinetic energy harvesting systems provides opportunities for renewable energy companies to collaborate with urban planners and developers.
For
Transportation and Infrastructure
Incorporating eco-friendly infrastructure designs into transportation networks provides opportunities for companies in the transportation and infrastructure sectors to implement sustainable practices.
For
Retail and Hospitality
Smart retail and green initiatives in the hospitality industry have the potential to drive innovation and create a unique and sustainable experience for customers.
Workshop question
How is the environment of your consumer evolving and how does that impact your branding or messaging?
Trend signals
Trend signals for Sustainable Sidewalk
Trend score 5.0 out of 10, from popularity 76%, activity 67%, freshness 8%.
Popularity76%
Activity67%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Sustainable Sidewalk trend
7 featured examples from Apr 13, 2016 to Aug 8, 2017CategoryEco
Retail-Focused Smart Streets
London's Intelligent Bird Street Features Pedestrian-Powered Retail
There are opportunities in the retail industry to incorporate smart technology and design to create unique shopping experiences and environmental sustainability.
CategoryEco
Solar Cell-Embedded Roads
'Solmove' is Designing a Flexible Glass Carpet Filled with Solar Cells
The renewable energy industry can benefit from the development of solar-powered infrastructure that can generate electricity from existing assets.
CategoryEco
Solar-Powered Bike Lanes
A Polish Engineering Firm Developed a Luminous Solar-Powered Bike Path
The renewable energy industry can explore opportunities to provide solar-powered infrastructure like bike lanes.
CategoryEco
Groundbreaking Solar Panel Roads
France Has Built the World's First Solar-Powered Road
More research and development in the renewable energy industry will be needed to make solar panel roads feasible.
CategoryEco
Pedestrian-Powered Street Lights
These Solar Street Lights Are Placed in Tourist-Filled Las Vegas
The solar street lights industry can further develop its technology and expand into other applications for sustainable energy solutions.
CategoryEco
Energy-Generating Solar Sidewalks
Thomson Rivers University is Aiming to Be More Sustainable
Implementing solar sidewalks in educational institutions can promote sustainable practices and serve as a learning opportunity for students.
CategoryWorld
Lighted Pedestrians Crosswalks
'Lighted Zebra Crossing' is a Safe Road Feature in the Netherlands
The transportation industry can explore opportunities to adopt innovative road features like the Lighted Zebra Crossing to enhance pedestrian safety.
