Category
Art & Design
Mood Objects
Trend cluster
Category
Landscape
Installation
Interactive landscapes encourage engagement from busy consumers.
3.1
Trend score
What's Happening
What is the Landscape Installation trend?
Landscape Installation: In an effort to get constantly connected consumers more in touch with their surrounding environments, several cities are starting to collaborate with artists to create interactive artistic installations embedded in the natural city landscape. By leveraging technology to further enhance the interactivity of the artistic elements, cities are encouraging Millennials to look up from their phones and experience the world around them while spending more time outdoors.
Trend themes
Themes within the Landscape Installation trend
Three behaviours holding the trend together01
Interactive Art Installations
Cities are collaborating with artists to create interactive artistic installations embedded in the natural city landscape.
02
Smart Climate-Control Technology
Innovative climate-control technology is being used to create indoor gardens that mimic all four seasons, regardless of the weather outside.
03
Gesture-Based Interaction
Sensors and cutting-edge technology are being used to create interactive installations that respond to hand and body gestures.
Industry implications
What the Landscape Installation trend means for industry
Where the trend changes the playbookFor
Art and design
Interactive art installations are being used to enhance city scapes and create engaging public spaces
For
Smart cities and property development
Smart city initiatives are incorporating innovative design and technology to create sustainable and engaging urban environments.
For
Climate-controlled architecture and urban gardening
Cutting-edge climate-control technology is being used to create indoor gardens that mimic the outdoors all year round
Workshop question
Knowing Millennials are primarily engaged via mobile, how can you communicate with them more organically?
Trend signals
Trend signals for Landscape Installation
Trend score 3.1 out of 10, from popularity 41%, activity 45%, freshness 8%.
Popularity41%
Activity45%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X (not a primary audience)
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Landscape Installation trend
5 featured examples from Jul 14, 2016 to Aug 8, 2017CategoryArt & Design
Moon-Replicating Installations
'The Museum of Moon' is Set to Descend Over London, England
Opportunity for artists and designers to explore new mediums and techniques in creating large-scale, immersive art installations.
CategoryArt & Design
Interactive Singing Sidewalks
These Sidewalks Plays "Musical Shadows" With Dancing People
The public spaces industry can leverage this trend to create more entertaining and interactive spaces that foster community engagement.
CategoryArt & Design
Multi-Seasonal Covered Gardens
'The Garden of the Four Seasons' Uses Climate-Control Technology
Architecture and design firms can explore the development of covered garden concepts that integrate climate-control technology to offer unique multi-seasonal experiences.
CategoryMarketing
Interactive Light-Up Installations
The 'OH!' Orb at Science World Can be Customized by Passersby
Event planning and production companies can create interactive light-up installations for public events or brand activations.
CategoryTech
Pedestrian Star-Mapping
The Star Light, Star Bright Project Will Be an Interactive Art Piece
Disruptive innovation opportunity for artists and cultural institutions to leverage technology to redefine traditional art practices and engage new audiences.
