Joining a growing number of ecommerce sites building brick and mortar spaces, secondhand clothing store thredUP recently announced they will be opening physical retail locations. This demonstrates, despite growing numbers of companies being online only or mobile-focused, there is still a need to connect with consumers face to face.
thredUP hopes to have five physical retail locations open for business by the end of the year. The first soft-opened today in San Marco, Texas (in between San Antonio and Austin), where the online thrift store already has a high density of existing customers. The thinking behind this move, according to TechCrunch, is "the startup has a ton of customer data that it can use to improve the old-school shopping experience."