Cosmic Skincare Branding

Clean the Sky - Positive Eco Trends & Breakthroughs

Cosmos' Toners, Face Oils and Face Wash Bottles Depict the Moon and Sun

— June 7, 2017 — Fashion
For the making of its skincare solutions, Cosmos favors the use of 100% pure, plant-based ingredients and chemical-free formulas to create a range of products that are "cosmically linked to Earth Tu Face," which is a brand that also produces luxury, plant-based skincare products.

Products from Cosmos include a toner, a face oil and a face wash, all of which feature soothing, beautifying lavender essential oil as a main ingredient. Some of the other all-natural ingredients that are included in Cosmos' skincare range include steam-distilled rose water, witch hazel and aloe.

For these products, Cosmos adopted minimalist packaging that features simple cut-out shapes that remind of the sun and moon, while also offering a peek at the liquid products inside of the pump, spray and dropper bottles.

Trend Themes

  1. Natural Skincare — Disruptive innovation opportunity: Develop innovative plant-based skincare products using chemical-free formulas.
  2. Minimalist Packaging — Disruptive innovation opportunity: Create simple and visually appealing packaging designs that showcase the product while also being eco-friendly.
  3. Cosmic Branding — Disruptive innovation opportunity: Explore unique celestial-themed branding strategies to differentiate skincare products in the market.

Industry Implications

  1. Skincare — Disruptive innovation opportunity: Utilize 100% pure, plant-based ingredients to revolutionize the skincare industry and provide natural alternatives.
  2. Beauty Packaging — Disruptive innovation opportunity: Innovate sustainable packaging solutions that align with minimalist design principles and offer transparency to the product.
  3. Luxury Skincare — Disruptive innovation opportunity: Introduce cosmic-inspired branding strategies to capture the attention of luxury skincare consumers and offer unique product experiences.
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