At fresh&co, Roma Tomatoes are Used as an Alternative to Fish in Veggie Sushi
Laura McQuarrie — October 22, 2016 — Lifestyle
References: freshandco & psfk
There are plenty of places for vegans and vegetarians to find plant-based veggie sushi, but NYC's 'fresh&co' is becoming a destination for the dish because of its inventive use of a familiar produce ingredient—Roma tomatoes.
Mushrooms, eggplant, jackfruit and tofu are just some of the plant-based sources that are often used as meat substitutes, but fresh&co specifically selects tomatoes because of their rich umami and ability to serve as a stand-in for bluefin tuna. Roma tomatoes are now integrated as a meat alternative in fresh&co's Tomato Sushi Wrap, Poke Side Salad, Yuzu Bowl and the Aloha Salad.
In response to the use of tomatoes as a meat alternative, fresh&co says: "The feedback has been overwhelmingly positive not only from the vegan community but from foodies looking for new, innovative foods in the market."
Mushrooms, eggplant, jackfruit and tofu are just some of the plant-based sources that are often used as meat substitutes, but fresh&co specifically selects tomatoes because of their rich umami and ability to serve as a stand-in for bluefin tuna. Roma tomatoes are now integrated as a meat alternative in fresh&co's Tomato Sushi Wrap, Poke Side Salad, Yuzu Bowl and the Aloha Salad.
In response to the use of tomatoes as a meat alternative, fresh&co says: "The feedback has been overwhelmingly positive not only from the vegan community but from foodies looking for new, innovative foods in the market."
Trend Themes
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Plant-based Sushi — Innovative use of Roma tomatoes as a meat alternative in veggie sushi opens up opportunities for plant-based sushi options.
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Alternative Meat Substitutes — Exploring different plant-based sources like tomatoes as meat substitutes presents disruptive innovation opportunities in the food industry.
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Innovative Food Products — Incorporating unique ingredients such as tomatoes in sushi demonstrates the potential for developing innovative food products.
Industry Implications
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Food Industry — The use of tomatoes as an alternative to fish in veggie sushi creates opportunities for innovation in the food industry.
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Vegan and Vegetarian Food Market — The inventive use of Roma tomatoes in veggie sushi appeals to the vegan and vegetarian food market, driving potential growth and innovation.
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Restaurant Industry — Incorporating tomatoes as a meat substitute in sushi can differentiate restaurants and attract customers looking for innovative food options.
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