



Male-specific mental health initiatives and services are increasingly common
Trend - With alarming statistics related to men's mental health and suicide rates, brands are increasingly prioritizing the mental wellbeing of men. This focus comes in different forms, from campaigns and donations to platforms that help men find support.
Insight - Mental health is a topic that's increasingly being destigmatized, particularly among Millennial and Gen Z demographics who speak more freely and openly about personal struggles with maintaining it. The spotlight on mental health has led to a greater focus on the different demographics that require extra or personalized attention.
Insight - Mental health is a topic that's increasingly being destigmatized, particularly among Millennial and Gen Z demographics who speak more freely and openly about personal struggles with maintaining it. The spotlight on mental health has led to a greater focus on the different demographics that require extra or personalized attention.
Workshop Question - How is your brand prioritizing mental health among employees or customers?