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Real People, Real Stories is Mother London's Wellness Initiative

 - Mar 20, 2019
References: motherlondon & designtaxi
Mother London and media agency Goodstuff Communications launch a hearty campaign called 'Real People, Real Stories.' The wellness-focused initiative is centered around the mental health of men and is intended to offset the fact that "41 percent of men aged 20 through 59 in England, Scotland and Wales do not contact others for help" when faced with depressive or even suicidal thoughts.

Mother London's accessible campaign encourages the audience to use available wellness resources and reach out to suicide prevention group Samaritans through its website or the free hotline — 116 123. The 'Real People, Real Stories' campaign is particularly powerful as it presents handwritten messages from individuals who have experienced the depths of depression and have even attempted suicide.