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Top 100 Celebs Trends in 2019

From Rapper-Led Fashion Incubators to Climate Change PSAs

— January 26, 2020 — Pop Culture
Celebrities often pave the way for culture and serve as influencers for numerous brands and campaigns, and this list of Celebrity Trends in 2019 highlight some of the most notable products, services and campaigns that famous figures have aligned themselves with.

The Gen Z-favored singer Billie Eilish tackled issues surrounding fame and body positivity in an illuminating and relatable ad for Calvin Klein's #MyCalvin's campaign. Departing from the use of models and other stereotypes seen in underwear ads, this campaign aimed to leverage the authentic nature of the singer to attract a younger demographic. On another note, Maroon 5 front man Adam Levine was named one of L'Oreal's beauty ambassadors, and has been promoting skincare for men, while rapper Kayne West launched a fashion incubator program to offer young talent the opportunity to excel.

For more pop culture ideas in the year ahead, check out Trend Hunter’s 2020 Trend Report.
6.2
Score
Popularity
Activity
Freshness
97
Reality Star Wine Collections
Reality Star Wine Collections
Kaitlyn Bristowe of the Bachelor is Launching Her Own Wine Line
<
96
Celebrity-Backed Cannabis Brands
Celebrity-Backed Cannabis Brands
Seth Rogen & Evan Goldberg Initiate the Houseplant Cannabis Brand
<
95
Musician-Led STEM-Learning Platforms
Musician-Led STEM-Learning Platforms
OK Go Sandbox Utilizes Music Videos to Clarify STEM Concepts
<
94
Website-Building Web Series
Website-Building Web Series
Wix's Web Series 'Up for Anything' Features Celebrities and Adventure
<
93
3D-Printed CEO Sculptures
3D-Printed CEO Sculptures
The Beginning of the End by Sebastian ErraZuriz Depicts Tech Legends
<
92
Summery Actress-Developed Wines
Summery Actress-Developed Wines
Sarah Jessica Parker Partnered with Invivo on a Lineup of Wines
<
91
Luxe Film-Derived Casino Contests
Luxe Film-Derived Casino Contests
Palms Allows Individuals to Win Items from the Unstatus Quo Film
<
90
Former President-Backed Food Shows
Former President-Backed Food Shows
Barack and Michelle Obama Will Launch a Food Show for Kids
<
89
Celebrity-Led Climate Change PSAs
Celebrity-Led Climate Change PSAs
This George Clooney PSA Approaches a Sensitive Topic with Humor
<
88
Subtle Celebrity-Featuring Commercials
Subtle Celebrity-Featuring Commercials
Charlie Sheen Teases His Rep in This Planters Commercial
<
87
Music-Centric Charity Events
Music-Centric Charity Events
Kanye West Gifts Sneakers to Orphans at the Masulita Children's Home
<
86
Memphis-Inspired Denim Capsules
Memphis-Inspired Denim Capsules
Levis and Justin Timberlake Launch the Connection Collection
<
85
AI Dinner Experiences
AI Dinner Experiences
Rag & Bone Fall 19 Was Unveiled with an Immersive Dinner & an AI Guest
<
84
Rapper-Launched Hemp Pre-Rolls
Rapper-Launched Hemp Pre-Rolls
Post Malone Debuted the Quality-oriented Cannabis Brand Shaboink
<
83
Singer-Inspired Shoe Designs
Singer-Inspired Shoe Designs
This Iteration of the adidas SPEZIAL Sneakers Honors Liam Gallagher
<
82
Extravagant VIP Passes
Extravagant VIP Passes
JAY-Z's Shawn Carter Foundation Gala Boasted Rolex Watches as VIP Passes
<
81
Athlete-Backed Limited Edition Basketballs
Athlete-Backed Limited Edition Basketballs
The Spalding X Kobe Bryant Boasts Mamba Snakeskin
<
80
Animated Live-to-Film Concerts
Animated Live-to-Film Concerts
LA's the Hollywood Bowl Changes the Little Mermaid Experience
<
79
Auctioned Failed Festival Merch
Auctioned Failed Festival Merch
Proceeds from Fyre Festival's Merch Will Help Victims of the Scam
<
78
Boy Band Beer Labels
Boy Band Beer Labels
The Jonas Brothers are Featured on a New Coors Light Label
<
77
Cute Inclusive Swimsuit Designs
Cute Inclusive Swimsuit Designs
The Ashley Graham x Swimsuits For All Collab Boasts Retro Vibes
<
76
Popstar-Made Iridescent Headphones
Popstar-Made Iridescent Headphones
Tove Lo Teamed Up with Urbanears for a Limited Edition Release
<
75
Interactive AR Playgrounds
Interactive AR Playgrounds
Google Pixel's Playmoji App Boasts Childish Gambino's Dance Moves
<
74
Actress-Crafted Stick Cosmetics
Actress-Crafted Stick Cosmetics
Hilary Duff Teamed Up with Nudestix for the Day Dreamer Palette
<
73
Abstract Fine Art Sculptures
Abstract Fine Art Sculptures
Isaac Manevitz Debuts a Strikingly Bold Collection of Sculptures
<
72
Artist-Designed Stab-Proof Vests
Artist-Designed Stab-Proof Vests
Stormzy Wore an Article of Clothing That is Designed by Banksy
<
71
Classic Skater-Backed Sneakers
Classic Skater-Backed Sneakers
The New Balance Skateboarding Silhouette is Launched with Jamie Foy
<
70
Experiential Modeling Attractions
Experiential Modeling Attractions
Tyra Banks' Modelland Combines Entertainment, Retail & Dining
<
69
Sultry Underwear Parody Ads
Sultry Underwear Parody Ads
James Corden Offers a Hilarious Take on Calvin Klein's Latest Ad
<
68
Inclusive TV Opportunity Commercials
Inclusive TV Opportunity Commercials
Netflix's 'Make Room' Advocates for Diversity in Storytelling
<
67
Charitable Boot-Inspired Sneakers
Charitable Boot-Inspired Sneakers
Vic Mensa and Wolverine Unveil a 1000 Mile Combat Collection
<
66
CBD-Infused Sparkling Water
CBD-Infused Sparkling Water
MAD TASTY is a CBD Sparkling Water by Ryan Tedder & Interscope Records
<
65
Charitable VIP Tour Experiences
Charitable VIP Tour Experiences
Ozzy Osbourne and Omaze Team Up for a Unique Charitable Experience
<
64
Humorously Entertaining Deepfake Videos
Humorously Entertaining Deepfake Videos
Derpfakes Boasts an Upgrade on the Nicolas Cage Face Swap
<
63
Collaborative Color-Block Shoe Packs
Collaborative Color-Block Shoe Packs
Converse and Tyler the Creator Debut a Contrasting Capsule
<
62
Rapper-Owned Cannabis Companies
Rapper-Owned Cannabis Companies
Drake's Marketing Tactic for More Life Growth Co. is Toronto-Based
<
61
Celebrity-Backed Men's Skincare Lines
Celebrity-Backed Men's Skincare Lines
Adam Levine is Announced as the New L’Oréal Brand Ambassador
<
60
Female-Led Medical Cannabis Brands
Female-Led Medical Cannabis Brands
Whoopi & Maya Put Emphasis on Relieving Menstrual Discomfort
<
59
Stunning Artist-Inspired Turntables
Stunning Artist-Inspired Turntables
Pro-Ject Audio's Artist Range is for Hard-core Audiophiles
<
58
Whimsical Band-Inspired Socks
Whimsical Band-Inspired Socks
Happy Socks' Beatles Collection Will Be Sure to Delight Fans
<
57
Artist-Designed Coffee Accessories
Artist-Designed Coffee Accessories
The Alchemist Art Café Pop-Up Spotlighted Designs by Futura
<
56
Anime-Informed eSports Collaborations
Anime-Informed eSports Collaborations
SNIPES and mousesports' Apparel Boasts Hip Hop Inspiration
<
55
Basketball-Inspired Reconstructed Sneakers
Basketball-Inspired Reconstructed Sneakers
The Shoe Surgeon's New Creation is Targeted at NBA Fans
<
54
90s Tour Bus Accommodations
90s Tour Bus Accommodations
The Tour Bus from Spice World is an Adventurous Airbnb Accommodation
<
53
Male Nail Polish Ambassadors
Male Nail Polish Ambassadors
Jonathan Van Ness of 'Queer Eye' is Essie’s First Male Ambassador
<
52
Celebrity-Honoring Shoes
Celebrity-Honoring Shoes
The Versace x Concepts Emerald Green Chunky Sneakers Honor Jennifer Lopez
<
51
Makeup Artist Eyeshadow Collaborations
Makeup Artist Eyeshadow Collaborations
The KKW Beauty x Mario Palette Features Metallic Hues
<
50
Dynamic Grocery Delivery Ads
Dynamic Grocery Delivery Ads
Postmates Partners with Martha Stewart for a New 'Postmate It' Ad
<
49
Gen Z Underwear Campaigns
Gen Z Underwear Campaigns
Calvin Klein's Billie Eilish #MyCalvins Campaign Talks Body Positivity
<
48
Celebrity-Headed Leather Accessory Campaigns
Celebrity-Headed Leather Accessory Campaigns
Billie Eilish is the Face of This MCM Campaign
<
47
Iconic Uniquely Shaped Guitars
Iconic Uniquely Shaped Guitars
The Prince Estate Makes the Singer's Iconic Cloud Guitar Available
<
46
Charitable Vegan Food Trucks
Charitable Vegan Food Trucks
The 'I Love You Restaurant' is a Food Truck That Serves the Homeless
<
45
Jewel-Shaped Perfume Releases
Jewel-Shaped Perfume Releases
The New KKW Fragrance Collection is Inspired by Diamonds
<
44
Printed Stylish Golf Wear
Printed Stylish Golf Wear
Steph Curry Spotlights Under Armour's Uniquely Designed Golf Collection
<
43
Rapper-Inspired Chip Flavors
Rapper-Inspired Chip Flavors
Rap Snacks Launches New Flavors Honoring Cardi B and Migos
<
42
Celebrity-Endorsed Ketchup Bottles
Celebrity-Endorsed Ketchup Bottles
Ed Sheeran Has Collaborated with Heinz on a Bottle of 'EdChup'
<
41
Celeb-Inspired Furniture Accessory Posters
Celeb-Inspired Furniture Accessory Posters
IKEA's New Ads Draw Inspiration from Marie Kondo
<
40
TV Host Coffee Shops
TV Host Coffee Shops
Joanna Gaines Just Opened Her New 'Magnolia Press' Coffee Shop in Waco, Texas
<
39
K-Pop-Inspired Doll Releases
K-Pop-Inspired Doll Releases
Mattel is Launching a Line of BTS Dolls That are Highly Detailed
<
38
Humorous Meme-Inspired Apparel
Humorous Meme-Inspired Apparel
Kylie Jenner Creates New Rise and Shine Merchandise Following Memes
<
37
Chic 60s-Inspired Glasses
Chic 60s-Inspired Glasses
RETROSUPERFUTURE Partners with Ghali for Two Italian Eyewear Silhouettes
<
36
High-Performance Galaxy Leggings
High-Performance Galaxy Leggings
Ultracor's Galaxy Leggings are Ideal for the Space Lover
<
35
Sizable Graffiti Exhibitions
Sizable Graffiti Exhibitions
BEYOND THE STREETS Spotlights Artists Like REVOK, Murakami, and Vhils
<
34
Colorful Celeb Cannabis Brands
Colorful Celeb Cannabis Brands
Leafs by Snoop is a Contemporary Cannabis Label by Snopp Dogg
<
33
Interactive Sports Theme Parks
Interactive Sports Theme Parks
The Super Bowl Experience of 2019 Will Be Powered by Hyundai
<
32
Final Season Teaser Posters
Final Season Teaser Posters
HBO's 20 Game of Thrones Posters are Quite Mysterious & Foreshadowing
<
31
Extravagantly Luxurious Casino Spaces
Extravagantly Luxurious Casino Spaces
Palms Casino Resort Looks Toward Multi-Purpose Entertainment
<
30
Themed Monthly Audio Releases
Themed Monthly Audio Releases
For June, Skullcandy Focuses on the Theme of Empowerment
<
29
Rapper-Branded Cereal Boxes
Rapper-Branded Cereal Boxes
Travis Scott Has His Very Own Astroworld-Themed Reese's Puffs Box
<
28
Knife-Inspired Hair Clips
Knife-Inspired Hair Clips
Vinca Launches a Sharp and Edgy Hair Accessory on Its Platform
<
27
Celebrity Lifestyle Pop-Ups
Celebrity Lifestyle Pop-Ups
Gwyneth Paltrow Just Opened a Goop Pop-Up Store and Café in Tokyo
<
26
Snack-Themed Mansions
Snack-Themed Mansions
The Life of Cheetos' Chester Cheetah is Revealed Through This Activation
<
25
Rapper-Designed Basketball Jerseys
Rapper-Designed Basketball Jerseys
Travis Scott Takes a Stab at the Houston Rockets Jerseys
<
24
Racy Black-and-White Fashion Ads
Racy Black-and-White Fashion Ads
Cara Delevingne and Olivier Rousteing Star in a Balmain Campaign
<
23
Ultra-Stylish Performance Sportswear Capsules
Ultra-Stylish Performance Sportswear Capsules
Victoria Beckham & Reebok Work on a Slick Launch
<
22
Incredibly Realistic Temporary Tattoos
Incredibly Realistic Temporary Tattoos
Inkbox's New Product is Exclusive to Its Physical Location
<
21
Egg-Inspired Mental Health Ads
Egg-Inspired Mental Health Ads
Hulu Taps the World_Record_Egg for a Positive Super Bowl Message
<
20
Rotating Digital Centerpieces
Rotating Digital Centerpieces
Take That's Concert is Illuminated by a Huge Spherical Installation
<
19
Celebrity-Branded Rubber Clogs
Celebrity-Branded Rubber Clogs
Post Malone Collaborated with Crocs to Produce a Duet Max Clog
<
18
Chic Contemporary Power Fashion
Chic Contemporary Power Fashion
This Inaugural Fenty Collection is Extravagantly Tailored
<
17
Celebrity-Led Sophisticated Cannabis Brands
Celebrity-Led Sophisticated Cannabis Brands
The Tyson Ranch Boasts Flowers, Edibles and Extracts
<
16
Rapper-Backed Housing Projects
Rapper-Backed Housing Projects
Kanye West's Yeezy Home Project is Focused on Social Good
<
15
Loungewear-Inspired Streetwear
Loungewear-Inspired Streetwear
paq's Spring/Summer 2019 Capsule is All About Cozy Streetwear
<
14
K-Pop Celebrity-Centric Campaigns
K-Pop Celebrity-Centric Campaigns
Nike Korea Relies on Regional Pop Culture for Its New Campaign
<
13
Icon-Inspired Glamorous Sneakers
Icon-Inspired Glamorous Sneakers
Vans is Releasing a Footwear Line That Honors David Bowie
<
12
Rapper-Funded Contemporary Womenswear Lines
Rapper-Funded Contemporary Womenswear Lines
Maisie Wilen's Inaugural Capsule is Funded by Kanye
<
11
Hip Hop Activism-Inspired Fashion
Hip Hop Activism-Inspired Fashion
dead prez Collaborates with Supreme on a 2019 Fall Collection
<
10
Psychedelic Tie-Dye Band Shirts
Psychedelic Tie-Dye Band Shirts
NOT / APPLICABLE's Tie-Dye Grateful Dead Shirts Honor the 70s
<
9
High School-Themed Footwear Events
High School-Themed Footwear Events
This Vans Pop-Up Calls Attention to the Brand's ComfyCush Era
<
8
Ethereally Monochromatic Sports Collections
Ethereally Monochromatic Sports Collections
The Reebok x Victoria Beckham Boasts Supreme Elegance
<
7
Tasteful Body-Celebrating Ads
Tasteful Body-Celebrating Ads
This KKW BEAUTY Campaign Highlights Belly Rolls & Stretch Marks
<
6
Members-Only Co-Working Spaces
Members-Only Co-Working Spaces
Spring Place Beverly Hills Boasts a Luxurious & Focused Environment
<
5
Highly Elegant Restaurant Interiors
Highly Elegant Restaurant Interiors
The Lucky Cat Restaurant Boasts a Romantic Atmosphere
<
4
Gamer-Branded Burritos
Gamer-Branded Burritos
Chipotle Teamed Up with YouTuber 'Myth' to Create the Myth Burrito
<
3
Humorous Social Media-Referencing Campaigns
Humorous Social Media-Referencing Campaigns
The Instagram Egg Gets a Shout Out in This IKEA Poster
<
2
Nostalgia-Inducing Archival Tributes
Nostalgia-Inducing Archival Tributes
OLD CÉLINE Pays Homage to Designer Phoebe Philo's 10 Year Run
<
1
Arty Recreated Photo Campaigns
Arty Recreated Photo Campaigns
Balmain Channels Janet Jackson Through Cara Delevingne
<