Levis and Justin Timberlake Launch the Connection Collection

 - Mar 11, 2019
References: instagram & hypebeast
Levi's works in collaboration with singer Justin Timberlake on the new Connection collection, marking the duo's second partnership. The two introduce a range designed for the Spring 2019 season and the inspiration lies in Timberlake's hometown of Memphis, Tennessee.

The lookbook is shot in Memphis, where the singer was raised and the pieces boast juxtaposing concepts as its urbanistic design is often paired with city landscapes. This season, the duo shoots against grungy locations, exposed-bricks, and fluorescent lights. The capsule features bottoms, top, and jackets, which boast contemporary elements with print and unique fabric materials. Some standout items include the washed out denim pants in a series of tonal options and graphic tees that reference Timberlake's birthplace.