At New York Fashion Week, the Rag Bone Fall 19 collection was shown at a dinner event with guests that included celebrities, as well as a 'Distinguished Guest' in the form of an artificial intelligence system.
'A Last Supper' was arranged with tables in a U-shaped formation, all facing a central screen, which allowed for cameras to observe, record and analyze the actions and conversations of dinner guests. This data was fed into the AI system in real-time and at the end of the night, words and phrases spoken by the guests were turned into a work of art before their eyes.
The intriguing and immersive dinner event also included a choreographed dance performance, the voice of musician Thom Yorke and a menu created by chef Ignacio Mattos.
Key Themes Behind This Trend
- Artificial Intelligence in Events
- Using AI technology to enhance experiences and capture data for personalized and immersive events.
- Real-time Data Analysis
- Utilizing real-time data analysis to create art and other interactive elements of an event.
- Collaborative Technology Experiences
- Incorporating a variety of technology-enabled experiences, such as dance performances and interactive menus, to transform traditional events.
Where This Applies
- Event Planning
- AI and real-time data analysis are disrupting traditional event planning and providing opportunities for creative and personalized experiences.
- Art and Design
- AI-integrated events are creating new opportunities for art and design, such as using real-time data to generate visual representations of conversations.
- Hospitality
- Technology-enabled experiences are transforming hospitality and creating a new level of engagement between guests and brands.
