Google Pixel taps augmented reality and popular culture to create an immersive AR playground that will be of interest to those seeking entertainment. As a response to Apple's 'Memoji,' the forward-thinking company creates an interactive tech experience that engages users and encourages them to showcase their moves.
Dubbed 'Playmoji,' the AR playground allows one to dance alongside an animated Childish Gambino. To make the experience as authentic as possible, Google Pixel tapped the celebrity's choreographer who informed the moves of the computer-generated version. The 'Playmoji' app is briefly debuted in a video that boasts #pixeldanceoff as a distinguishing social media feature. The AR playground version of the American rapper can get down to tunes like 'Redbone,' 'Summertime Magic' and 'This is America.'