The top 2019 toy trends explore themes like gender neutrality, DIY play centered on customization and skill-building, as well as tech-powered innovations that inspire even more creativity with augmented reality and voice controls.
Over the last year, kids have been introduced to tons of collectible toys that can be unboxed in fun ways to reveal playthings with unique forms, textures and scents—some of which even include edible components.
While kids have enjoyed playing with classic toys like the Doodle Bear, Lego minifigures and the challenging Rubik's Cube, these toys are being reinvented for a new generation with features that support app connectivity and personalization.
Trend Hunter's 2020 Trend Report shares more innovations for kids of all ages in the year ahead.
- Millennial
- Gen X
- Gen Z (primary audience)
- Gen Alpha (primary audience)
