Ideas
Explore the world's #1 largest database of ideas and innovations, with over 500,000 inspiring examples.
Trend Reports
Discover why 900 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join over 250,000 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 900 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join over 250,000 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Dashboard
Get special access to premium content, topic tracking and customizable tools through our AI-powered Dashboard.
AI + Human Methodology
Learn how Trend Hunter harnesses the power of artificial intelligence.
Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
eLearning (NEW)
Prepare for the year's ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our FREE Virtual events.
Free Webinars
During COVID-19, learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 500,000 cutting edge ideas.

Top 100 Toy Trends in 2019

From Eco Craft Collectibles to Customizable Gender-Neutral Dolls

— January 25, 2020 — Life-Stages
The top 2019 toy trends explore themes like gender neutrality, DIY play centered on customization and skill-building, as well as tech-powered innovations that inspire even more creativity with augmented reality and voice controls.

Over the last year, kids have been introduced to tons of collectible toys that can be unboxed in fun ways to reveal playthings with unique forms, textures and scents—some of which even include edible components.

While kids have enjoyed playing with classic toys like the Doodle Bear, Lego minifigures and the challenging Rubik's Cube, these toys are being reinvented for a new generation with features that support app connectivity and personalization.

Trend Hunter's 2020 Trend Report shares more innovations for kids of all ages in the year ahead.
7.3
Score
Popularity
Activity
Freshness
100
Dodgeball Card Games
Dodgeball Card Games
'Throw Throw Burrito' Involves Matching, Dodging & Tossing Soft Burritos
<
99
Wrestling Character Gloves
Wrestling Character Gloves
WWE Blitz Brawlers Take the Form of Character-Themed Battle Gloves
<
98
Teddy Bear Gift Shops
Teddy Bear Gift Shops
The 'Build-A-Bear Giftshop' Offers Gifts for Kids, Galentines and Couples
<
97
Superhero-Themed Glove Toys
Superhero-Themed Glove Toys
Marvel Launched the Endgame Power Gauntlet Articulated Electronic Fist
<
96
Stackable Sand Castle Kits
Stackable Sand Castle Kits
Create A Castle's Split Mold System Helps to Easily Build a Sand Castle
<
95
App-Connected AR STEM Kits
App-Connected AR STEM Kits
The Shifu Plugo Link Connects with Four Games with Over 250 Levels
<
94
Edible Sand Toys
Edible Sand Toys
'Yummy Sand' Can Be Sculpted into Sand Castles or Chewed to Form Bubble Gum
<
93
President-Inspired Board Games
President-Inspired Board Games
The Trump Presidential Wall Game Requires Strategic Focus
<
92
Family-Friendly Axe Throwing Toys
Family-Friendly Axe Throwing Toys
The Zing ZAX Makes Axe Throwing Safe for User of All Ages
<
91
Pocket-Sized Audio Games
Pocket-Sized Audio Games
The Hasbro Bop It! Micro Series Game Allows for Play Anywhere
<
90
Youngster Sleep Training Clocks
Youngster Sleep Training Clocks
The VOBOT Smart Sleep Trainer Connects to Amazon Alexa
<
89
Educational Autonomous Vehicle Toys
Educational Autonomous Vehicle Toys
The 'Zumi' Self-Driving Car Kit Teaches the Essentials
<
88
Mess-Free Glitter Crafts
Mess-Free Glitter Crafts
Crayola's DIY-Inspired Art Activities Keep Messy Materials Contained
<
87
Child-Specific Flight Care Packs
Child-Specific Flight Care Packs
The Kraft Flight Relief Pack is Filled with Items for Kids
<
86
Video Game-Themed Toy Sets
Video Game-Themed Toy Sets
The Hot Wheels Mario Kart Collection Includes Classic Characters
<
85
Perspective-Based Card Games
Perspective-Based Card Games
Authentic Agility Launches a Superb Card Game for Game Night
<
84
80s Show-Inspired Board Games
80s Show-Inspired Board Games
The Monopoly Stranger Things Collector's Edition is Retro
<
83
Stylish Ball Pit Design
Stylish Ball Pit Design
Catchu's Ball Pit Pays Attention to Contemporary Aesthetics
<
82
Glitzy Plush Pets
Glitzy Plush Pets
The Shimmer Stars by KD Kids! Take Inspiration from Celebrity Pets
<
81
Inclusive Beauty Dolls
Inclusive Beauty Dolls
Barbie's New Fashionistas Line Features a Wheelchair and Prosthetic Limbs
<
80
Sci-Fi Barbie Dolls
Sci-Fi Barbie Dolls
Mattel & Disney Created a Range of Fashionable Star Wars Barbie Dolls
<
79
Customizable Gender Neutral Dolls
Customizable Gender Neutral Dolls
Mattel's Creatable World Kits Allow for Hours of Customization
<
78
Robotic Train Toys
Robotic Train Toys
At CES 2019, intelino is Introducing a Smart "Train with a Brain"
<
77
Miniaturized AI Robot Toys
Miniaturized AI Robot Toys
The 'Little Sophia' from Hanson Robotics Packs Advanced Technology
<
76
Portable Vintage-Style Game Consoles
Portable Vintage-Style Game Consoles
The Playdate Console by Panic Has an Unusual Feature
<
75
Digital Doodling Toys
Digital Doodling Toys
The Revived Doodle Bear Introduces an App Experience for a New Generation
<
74
Personalized Search-and-Find Adventures
Personalized Search-and-Find Adventures
Wonderbly Publishes a Book, Illustrated by Marija Tiurina
<
73
Imaginative Naturalistic Vehicle Toys
Imaginative Naturalistic Vehicle Toys
The 'SWOODZ' Wooden Toy are Made from Durable Materials
<
72
DIY-Style Light-Up Circuit Art
DIY-Style Light-Up Circuit Art
This DIY Kit by Klutz Seamlessly Promotes STEM and STEAM Learning
<
71
Social Media-Inspired Fashion Dolls
Social Media-Inspired Fashion Dolls
The Poseable #SNAPSTAR Dolls for Tweens Pair with a Free App
<
70
Gender Neutral Play Kitchens
Gender Neutral Play Kitchens
Ferm Living Designs a Slick, Minimal & Stylish Play Kitchen for Kids
<
69
Collectible Toy Holiday Calendars
Collectible Toy Holiday Calendars
The Funko Pocket Pop! Marvel Advent Calendar Has 24 Characters
<
68
Rescue Owl Toys
Rescue Owl Toys
'Owleez' is an Interactive Pet That Can Be Cared for and Taught to Fly
<
67
Horror Film Board Games
Horror Film Board Games
IT Monopoly Features a Custom Game Board and Accessories
<
66
Connected Laser Tag Toys
Connected Laser Tag Toys
The Takara Tomy X-Tag Light Gun Works with Your Smartphone
<
65
Cubic Multifunctional Game Consoles
Cubic Multifunctional Game Consoles
The 'Joyscube' Interactive Gaming System is VR-Compatible
<
64
Wearable Dragon Toys
Wearable Dragon Toys
WowWee's Fingerlings Untamed Dragons Lose Their Glow as They are Tamed
<
63
Interactive Robotic Puzzle Toys
Interactive Robotic Puzzle Toys
The 'ActivePuzzle' Transforms Puzzle Pieces into Robots
<
62
Massive Retro LEGO Sculptures
Massive Retro LEGO Sculptures
A LEGO Version of the Volskwagen Type 2 Kombi is Displayed at f.re.e
<
61
Candy-Like Slime Toys
Candy-Like Slime Toys
ZURU's 'Cotton Candy Cuties' are Stretchy, Fluffy and Scented
<
60
Introductory Coding Robot Toys
Introductory Coding Robot Toys
The 'Winky' Educational Robot is for Children Aged Five to 12
<
59
Surprise-Inside Slime Toys
Surprise-Inside Slime Toys
'Treasure X Aliens' Combines Slime with an Unboxing Experience
<
58
Preloaded Kids Wearables
Preloaded Kids Wearables
The Kurio Watch Glow Comes with Over 20 Apps and Games
<
57
App-Connected Puzzle Cubes
App-Connected Puzzle Cubes
The Xiaomi Giiker Smart Cube i3S Lets Users Partake in Challenges
<
56
Cultural Celebration Dolls
Cultural Celebration Dolls
Mattel's Day of the Dead Barbie Celebrates the Mexican Holiday
<
55
Child-Focused Therapy Dolls
Child-Focused Therapy Dolls
Yaara Nusboim's Designs Intend to Help Children with Emotional Traumas
<
54
Subscription-Based Educational Baby Toys
Subscription-Based Educational Baby Toys
The Lovevery is Arranged by Child Development Experts
<
53
Three-in-One Rocking Toys
Three-in-One Rocking Toys
The Adaptive Luma Rock & Roller Grows with a Toddler
<
52
Deceptively Simple Puzzles
Deceptively Simple Puzzles
The Four-Piece T-PUZZLE is Unassuming Yet Challenging
<
51
Slime-Producing Parody Toys
Slime-Producing Parody Toys
The Hangrees Fuse Pop Culture, Humor and Slime
<
50
Faux Pimple Popping Toys
Faux Pimple Popping Toys
Urban Outfitters Launched a 'Pop It Pal' Toy That Mimics Pimple Popping
<
49
Screen-Free Coding Robots
Screen-Free Coding Robots
The 'Mochi Robot' is LEGO-Compatible and for Children Aged Three and Up
<
48
Customizable Coding Robot Kits
Customizable Coding Robot Kits
The Clementoni RoboMaker Pro Kit is for Makers 10 and Up
<
47
Sitcom Building Block Sets
Sitcom Building Block Sets
The Seinfeld LEGO Set Celebrates the Show's 30th Anniversary
<
46
Precision-Machined Magnetic Desk Toys
Precision-Machined Magnetic Desk Toys
The 'Bobbler' Provide Idle Hands a Way to Fidget During Work
<
45
DIY-Style Holiday Workshops
DIY-Style Holiday Workshops
Build-A-Bear's Toy Workshop Strategy is Rolled Out in Multiple Cities
<
44
Stationary Robot Companions
Stationary Robot Companions
The Pet-Like KiKi by Zoetic AI Will Be Shown at CES 2019
<
43
Wooden AR Desktop Toys
Wooden AR Desktop Toys
The 'Deskfruit' Augmented Reality Object Brings Digital Fun to Your Day
<
42
Collaborative Fashion Dolls
Collaborative Fashion Dolls
The KITH Women x Barbie Dolls Celebrate the Toy's 60th Anniversary
<
41
Experiential Toy Shops
Experiential Toy Shops
The New Toys"R"Us Store is Filled with Opportunities for Play
<
40
420 Puzzle Toys
420 Puzzle Toys
High Concepts' The High Ball is an Electronic Game "for the Seriously Baked"
<
39
Subscription-Based STEM Toys
Subscription-Based STEM Toys
Amazon's New STEM Club Toys Teach Kids Valuable Skills
<
38
Developmental Kids Toy Subscriptions
Developmental Kids Toy Subscriptions
The Monti Kids Subscription Embraces the Montessori Program
<
37
Naturalistic Outdoor Chess Sets
Naturalistic Outdoor Chess Sets
The 'Luft' Chess Set is Customized with Found Pebbles
<
36
Interactive Wearable Toys
Interactive Wearable Toys
Pixie Belles' Interchangeable Tails Double as Bracelets and Scrunchies
<
35
AR-Enhanced Board Games
AR-Enhanced Board Games
The Explorers by Unicorn Games Combines Traditional Gameplay and AR
<
34
Goo-Filled Collectible Toys
Goo-Filled Collectible Toys
Goo Goo Galaxy's 'Goo Drops' are Tactile Alien Baby Toys
<
33
Motor Skill-Improving Puzzles
Motor Skill-Improving Puzzles
The Satyendra Pakhalé Puzzle Carpet is for Children Aged Two to Six
<
32
Color-Matching Pom-Pom Toys
Color-Matching Pom-Pom Toys
Pomsies Lumies Magically Match the Colors They are Placed On
<
31
Immersive LEGO  Retail Experiences
Immersive LEGO Retail Experiences
The New LEGO Store in Sydney Boasts Inspiration & Immersion
<
30
Robotic Coding Board Games
Robotic Coding Board Games
The 'Mojobot' Coding Robot Board Game Offers an Interactive Experience
<
29
Timber DIY Assembly Drones
Timber DIY Assembly Drones
The 'Aerowood' Wooden Drone Can be Assembled without Nails or Glue
<
28
Digital Fidget Gadgets
Digital Fidget Gadgets
FidgeX is Microprocessor-Based and Shares Interactive Activities
<
27
Customizable Wooden LEGOs
Customizable Wooden LEGOs
LEGO's Collectible Wooden Minifigure Inspires Creativity
<
26
Multipurpose Childhood Balance Boards
Multipurpose Childhood Balance Boards
The Kinderfeets Wooden Balance Board Serves a Number of Uses
<
25
Voice-Activated Disney Toys
Voice-Activated Disney Toys
Disney Pixar’s Toy Story 4 Range from ThinkWay is Responsive
<
24
Burrito-Inspired Plush Animals
Burrito-Inspired Plush Animals
Cutetitos Babitos Arrive Rolled Up with Gender Reveal Diapers
<
23
Oversized Inflatable Toys
Oversized Inflatable Toys
The WWE AirNormous Toys Recreate Props Used by Wrestling Superstars
<
22
Interchangeable Magnetic Wooden Toys
Interchangeable Magnetic Wooden Toys
The ESNAF Wooden Toys are Left Naturally Unfinished
<
21
Plush Stress-Relieving Toys
Plush Stress-Relieving Toys
Belly-Rub Pups by Awarenics Help People of All Ages Manage Stress
<
20
Mechanical Keyboard Fidget Toys
Mechanical Keyboard Fidget Toys
'CLICKEYbits' Let Users Try Out Different Keyboard Switches
<
19
Gooey Action Figure Toys
Gooey Action Figure Toys
'Heroes of Goo Jit Zu' Combines Action Figures and Compound Play
<
18
Sweet-Smelling Hair Dolls
Sweet-Smelling Hair Dolls
Spin Master's Collectible Candylocks Dolls Have Cotton Candy-Like Hair
<
17
Teen Drama Board Games
Teen Drama Board Games
The Monopoly Riverdale Board Game Has Collectible Tokens and More
<
16
Collectible Foodie Toys
Collectible Foodie Toys
Foodie Roos are Plush Scented Toys That Look and Feel Like Food
<
15
Imaginative Cardboard Kits
Imaginative Cardboard Kits
My Little World Helps Kids Create Airports, Villages, Landmarks & More
<
14
Inspiring Inventor Toys
Inspiring Inventor Toys
Hape's Junior Inventor Toys Encourage Kids to Make Experiments & Errors
<
13
Typography-Inspired Board Games
Typography-Inspired Board Games
The Updated Galapagos Game by Felix Salut is Design-Friendly
<
12
Fibonacci Sequence-Inspired Toys
Fibonacci Sequence-Inspired Toys
The Kinetrika 'SQUARE WAVE' Alleviates Stress Through Play
<
11
Mature Designer Fidget Toys
Mature Designer Fidget Toys
The AltDynamic 'Moment Spinner' Enables Stylish Play Anywhere
<
10
Creativity-Fostering Design Toys
Creativity-Fostering Design Toys
Alessandra Fumagalli Romario's Imaginary Language Encourages Kids
<
9
Cartoon Meme Collectibles
Cartoon Meme Collectibles
The 'Masterpiece Memes' SpongeBob Toys Take Cues from Viral Content
<
8
Playful Pop Culture-Referencing Ads
Playful Pop Culture-Referencing Ads
This LEGO Ad Responds to Netflix's Tidying Up with Marie Kondo
<
7
Stress-Relieving Carry Coins
Stress-Relieving Carry Coins
'The Tide' Worry Coin Has Two Motion Functions to Alleviate Anxiety
<
6
Surprise-Inside Shopping Collectibles
Surprise-Inside Shopping Collectibles
ZURU's '5 Surprise Mini Brands' Features Tiny CPG Items
<
5
Eco Craft Collectibles
Eco Craft Collectibles
The 3D 'Eugy' Toys are Made from 100% Recyclable Materials & Rice-Based Ink
<
4
Online Toy-Testing Hubs
Online Toy-Testing Hubs
KidHQ's Interactive Video Experiences Reinvent Holiday Shopping
<
3
Professional Executive Desk Toys
Professional Executive Desk Toys
The 'MINUS GRAVITY' is a Stylish Way to Play at Your Desk
<
2
Kid-Focused Experiential Retail
Kid-Focused Experiential Retail
Camp is a Highly Active and Immersive Retail Experience for Kids
<
1
Fidget-Friendly Remote Controls
Fidget-Friendly Remote Controls
The 'KOJIB' Controller Lets Users Play as They Channel Surf
<