Inspired by pampered celebrity pets and seeing tons of sequins across fashion and home decor, KD Kids! created Shimmer Stars as a line of fashionable plush pets. In the same way that some pets are fashionably accessorized to match their owner's style, these new toys come with various accessories that can be used to dress up oneself or the pet.
The Shimmer Stars take the form of Pandas, Cats, Dogs and Unicorns, which come with a Shimmerizer wand and over 200 Shimmers that can be stored inside. Some of the fun accessories include tutus that double as scrunchies for kids, collars that can be worn as bracelets and a matching animal ear headband.
At the New York Toy Fair, where these toys were launched, KD Kids! gave attendees the chance to check out the new line and have their hair Shimmerized.