Glow-in-the-Dark Fashion Dolls

I'm A Wow Glow Edition 14" fashion dolls by I'm A Girly feature long UV color-changing hair, and other features that light up in the dark. Created by the brand's own Kids4Kids community of creative kids aged between eight to 14 years old, this new range of dolls sport animal-inspired outfits. Thanks to their glowing hair, eyebrows and lips, these dolls are positioned as friendly toys for kids to have in the dark and the perfect slumber party companions.

The dolls (Ruby, Taylor and Jamie) are made from recycled plastic and each of their outfits correspond to a different endangered wild animal, such as the tiger, arctic fox and koala. A portion of the proceeds from the sales of the dolls will go towards supporting the preservation of endangered species.