Category
Fashion
Scaled Restraint
Trend cluster
Category
Antioxidant
Mist
Spray-on antioxidants help protect the skin throughout the day.
3.5
Trend score
Trend
What is the Antioxidant Mist trend?
Antioxidant Mist: Facial sprays that are infused with antioxidants are on the rise as people look for more ways to protect themselves from UV damage and pollution. These products allow users to refresh their skincare routines throughout the day with little effort.
Insight
The consumer insight behind the Antioxidant Mist trend
Consumers' skincare routines have become more important to them as they become more educated on how to protect both the appearance and health of their skin, and prevent potentially dangerous problems down the line. This preventative approach to skincare requires more thought and discipline, and consumers seek out ways to streamline and ease their routines where they can.
Trend themes
Themes within the Antioxidant Mist trend
Three behaviours holding the trend together01
Spray-on Antioxidants
Facial sprays that are infused with antioxidants are on the rise as people look for more ways to protect themselves from UV damage and pollution.
02
Simplifying Skincare
Consumers seek out ways to streamline and ease their skincare routines where they can.
03
Dual-Phase Formulas
Products such as Milk Makeup's Hydro Grip Set + Refresh Spray boast a dual-phase formula that must be disrupted before the product is misted onto the face.
Industry implications
What the Antioxidant Mist trend means for industry
Where the trend changes the playbookFor
Beauty and Skincare
These facial mists are a growing trend in the beauty and skincare industry, signaling a shift towards preventative skincare.
For
Health and Wellness
The trend towards facial sprays infused with antioxidants reflects a growing concern for protecting oneself against harmful environmental factors.
For
Technology
Dual-phase formulas such as Milk Makeup's Hydro Grip Set + Refresh Spray are an example of how technology is being used to create innovative products in the beauty industry.
Workshop question
How can your brand deliver results in a way that's convenient?
Trend signals
Trend signals for Antioxidant Mist
Trend score 3.5 out of 10, from popularity 54%, activity 39%, freshness 13%.
Popularity54%
Activity39%
Freshness13%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
Asia-Pacific
South America
Evidence
Examples of the Antioxidant Mist trend
8 featured examples from Sep 2, 2019 to Nov 21, 2022CategoryFashion
Layerable Skincare Trios
Futurewise's Three-Step Skincare System is for "Slugging"
Futurewise's introduction of a three-step slugging skincare routine presents opportunities for disruption and innovation in the skincare industry.
CategoryFashion
On-the-Go Cooling Mists
The Body Shop's Rasberry Hydrating Mist Offers Fast Acting Heat Relief
The launch of the Body Shop's summer-specific body care products indicates an opportunity for the beauty and personal care industry to release seasonal collections and develop mor…
CategoryFashion
High-Performance Hydration Sprays
The Hyaluronic Hydration Myst Contains Nourishing Kiwi Water
Hyaluronic acid and natural ingredients can be incorporated into more skincare products, potentially leading to new market entrants.
CategoryFashion
Hemp-Infused Refreshing Mists
The Hydro Grip Set + Refresh Spray Has a Clean, Dual-Phase Formula
Opportunity for cosmetic companies to create innovative products that leverage dual-phase formulas and hemp-infused ingredients to disrupt the market.
CategoryFashion
Hydrating Sensual Face Mists
True Botanical's Renew Nutrient Mist Will Hydrate Your Skin
The skincare industry can embrace the trend of hydrating face mists by developing a wide range of innovative products that target specific skin concerns and provide enhanced hydra…
CategoryLifestyle
Post-Workout Cooling Mists
The Skin In Motion Cool It Mist Was Designed to Calm Skin After the Gym
The skincare industry can leverage the rise of post-workout skincare and active lifestyle skincare trends to develop new product lines.
CategoryFashion
Alcohol-Free Antioxidant Face Mists
Aforé's AO Mist Hydrates and Refreshes Sensitive Skin
Companies operating in the beauty and skincare industry can capitalize on the growing demand for non-irritating, natural, and convenient products.
CategoryFashion
Organic Rose Spray Toners
Nazan Schnapp Launched the May Rose Hydrating & Balancing Face Mist
Cosmetic companies and online e-commerce sites can benefit from offering and selling more natural-based beauty products like Nazan Schnapp's may rose hydrating and balancing face…
