Luxury brands reimagine sport sandals by converging styles and upscaling materials
Implications -Tapping into the persistent obsession with 1990's fashion motifs, upscale brands are designing new takes on sports sandals made from high-performance materials and that take inspiration from high-end sneakers. Seemingly a natural progression of fashion's recent dalliances in athletic footwear designed to endure specific activities, this shift speaks to the all-encompassing nature of nostalgia-driven dress and the new expectation that such pieces live up to the hardiness of their design inspirations.
Workshop Question - What 90's design motifs can you borrow from in order to entice nostalgia-minded consumers?
Trend Themes
1. Luxury Sport Sandals - As the nostalgia of 90's fashion motifs persists, upscale brands are designing new takes on sports sandals made from high-performance materials.
2. Chunky Sandals - Chunky footwear has become increasingly popular, leading to the release of new chunky sandal iterations from brands such as Dr. Martens and Herschel Supply.
3. Sandal-sneaker Hybrids - Luxury fashion brands such as Gucci are blending sandal and sneaker designs to create hybrid footwear models.
Industry Implications
1. Fashion and Apparel - Fashion and apparel industries can take advantage of the popularity of chunky sandals and luxury sport sandals by designing and producing their own versions.
2. Footwear - The ongoing trend of sandal-sneaker hybrids provides an opportunity for footwear companies to experiment with new designs and materials.
3. Outdoor and Adventure - The popularity of functional and durable sandals, and the rise of chunky sandals, provides opportunities for brands in the outdoor and adventure industries to update their product lines.
6 Featured, 49 Examples:
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Date Range:
Mar 18 — Mar 19
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