Category
Lifestyle
Assisted Choices
Trend cluster
Category
Digitized
Merchant
Cash economies go digital with merchant-centric benefits.
3.9
Trend score
Trend
What is the Digitized Merchant trend?
Digitized Merchant: The lack of digital payment infrastructure that extends to small and micro businesses is a significant challenge for businesses operating in primarily cash economies. In an effort to combat this, an increasing number of payment technology providers are establishing merchant-centric benefits ranging from loyalty programs to cost-free implementation processes.
Insight
The consumer insight behind the Digitized Merchant trend
For today's business owner, establishing secure and effective production, management, and transactional processes are crucial. This consumer is focused on benefits like cost-reduction and security in order to compete in industries that are ever-evolving and expanding with new waves of tech innovations.
Trend themes
Themes within the Digitized Merchant trend
Three behaviours holding the trend together01
Digitized Payment Infrastructure
Digitization of payment infrastructure is increasing in primarily cash economies, offering benefits ranging from loyalty programs to reduced costs through easy implementation processes.
02
Blockchain and Software as a Service (SaaS) Technology Integration
B2B payment service providers optimize through contemporary tech, lowering period-to-cash rates, reducing transaction costs through customized service, and new revenue paths.
03
Biometric Payment Services
Partnerships between biometric payment companies and smart card manufacturers enable seamless, convenient payment options for users across continents while ensuring privacy and identity protection.
Industry implications
What the Digitized Merchant trend means for industry
Where the trend changes the playbookFor
Payment Technology Providers
Digitized payment infrastructure and advancing technologies are key opportunities in the growing payment technology industry.
For
Financial Services
B2B payment providers that offer customized service, lowering processing rates, and allowing for revenue growth has great potential in the financial services industry.
For
Security and Authentication
Catering to the growing trend of biometric payment services, companies specializing in security and authentication solutions can disrupt the payments industry with advanced authentication methods.
Workshop question
How has a move toward more digitized payment processes impacted your organization?
Trend signals
Trend signals for Digitized Merchant
Trend score 3.9 out of 10, from popularity 66%, activity 41%, freshness 8%.
Popularity66%
Activity41%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
South America
Africa
Evidence
Examples of the Digitized Merchant trend
7 featured examples from Mar 5, 2019 to Mar 30, 2020CategoryTech
Contactless Mobile Payment Devices
TipTap is an Easy-to-Use, Stand-Alone Point-of-Sales Device
Disruptive innovation opportunity: Explore advancements in contactless mobile payment devices, focusing on developing new hardware and software solutions that improve security and…
CategoryBusiness
Universal Payment Platforms
WeCashUp Offers an All-Encompassing Payment Service
Universal payment platforms are disrupting the banking industry by providing a more streamlined process for accessing funds.
CategoryTech
Business-Friendly Digital Payment Services
OBOPAY's Multitude of Features Fall Under One Platform
Disruptive innovation opportunity: Develop new technologies and platforms that revolutionize digital payment services, making them more user-friendly and secure for both businesse…
CategoryBusiness
Blockchain-Based B2B Payments
PayStand Expanded Its Network to Guadalajara, Mexico
As a blockchain-based payment service, PayStand offers an opportunity for disruption in the blockchain industry and potential for wider adoption of blockchain technology in B2B tr…
CategorySocial Good
Affordable Online Payment Processors
VoguePay is a User-Centric & Expanding Nigeria-Based Service
The online payment services industry is expected to experience significant growth in Africa as more individuals and businesses adopt digital financial solutions.
CategoryBusiness
Incredibly Efficient Payment Systems
Veem's Payment Solution Has Expanded to Over 90 Countries
Veem is a prime example of disruptive innovation in the finance industry that is responding to the market need for streamlined payment processing and lower fees through the integr…
CategoryBusiness
Biometric Payment Services
Zwipe Will Bring Biometric Payments to The Middle East and Africa
This collaboration between Zwipe and MDP presents an opportunity for companies in the payment technology industry to expand into the Middle East and African markets.
