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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,183 more

Curated GIF

GIF's are used as the basis for campaigns and creative endeavors

Implications - The popularity of GIFS on various communication platforms has resulted in brands adopting the animated imagery in their own ways–whether it's for the purpose of creative expression and entertainment, or as a marketing tool. This new form of engagement is particularly appealing to Millennials and Gen Z, who use GIFs to communicate with others on a regular basis.
Workshop Question — Conceptualize a GIF-based campaign for your brand.
6.6
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 34 Examples:
57,188 Total Clicks
Date Range:
Feb 18 — Aug 19
Trending:
This Quarter and Average
Consumer Insight Topics:

Featured Examples

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