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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,183 more

Ube Confection

Ube is adopted by dessert brands in North America

Implications - Ube, a purple yam that's particularly popular in Filipino desserts, is increasingly being adopted into desserts in North America. Known for its ability to give foods a vivid hue, the use of this ingredient in North American confections comes as Millennial and Gen Z prioritize both global ingredients and experiencing foods that are shareable on social media.
Workshop Question — Which global ingredient or trend could inspire your brand?
5.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 34 Examples:
25,738 Total Clicks
Date Range:
Oct 17 — Jul 19
Trending:
This Quarter and Mild
Consumer Insight Topics:

Featured Examples

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