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Purple Yam-Inspired Dessert Cafes

Cafe Bora Embraces Delicious Purple Sweet Potato Dessert

— July 31, 2019 — World
The purple sweet potato dessert is a category of sweets that is gaining traction in the contemporary foodie environment of Northern America. One of the purveyors of this cuisine is Cafe Bora — an Asian food chain that originates from Korea. So far, the business has opened locations in Thailand, Los Angeles, and Toronto. These establishments openly introduce Western demographics to the taste experience of the purple sweet potato dessert (the ingredient is also known to be "a cousin to the ube").

Dishes offered through Cafe Bora's brick-and-mortar location include cheesecakes, bingsu, tiramisu, ice cream, and so on — each using the star ingredient as a base. In addition, each order comes with a complimentary side dish of purple sweet potato chips.
Trend Themes
1. Purple Sweet Potato Dessert - The growing popularity of purple sweet potato desserts presents an opportunity for businesses to introduce unique and unconventional ingredients to their menu.
2. Asian-inspired Desserts - The incorporation of Asian flavors in desserts can create a unique experience for consumers and set businesses apart from their competitors.
3. Global Dessert Chains - Establishing global dessert chains like Cafe Bora can give businesses the chance to expand their reach and introduce their products to new markets.
Industry Implications
1. Food and Beverage Industry - Businesses in the food and beverage industry can incorporate new and unique ingredients like the purple sweet potato to appeal to consumers and stay ahead of trends.
2. Restaurant Industry - Restaurants can create a niche for themselves by incorporating Asian-inspired desserts into their menus and providing a unique dining experience.
3. Franchise Industry - Expanding through franchising can allow businesses in the dessert industry to reach new markets and introduce their products to a wider audience.
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