The purple sweet potato dessert is a category of sweets that is gaining traction in the contemporary foodie environment of Northern America. One of the purveyors of this cuisine is Cafe Bora — an Asian food chain that originates from Korea. So far, the business has opened locations in Thailand, Los Angeles, and Toronto. These establishments openly introduce Western demographics to the taste experience of the purple sweet potato dessert (the ingredient is also known to be "a cousin to the ube").
Dishes offered through Cafe Bora's brick-and-mortar location include cheesecakes, bingsu, tiramisu, ice cream, and so on — each using the star ingredient as a base. In addition, each order comes with a complimentary side dish of purple sweet potato chips.