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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,179 more

Marketable Sci-Fi

Brands leverage consumers’ obsession with Science Fiction as a marketing tactic

Implications - More campaigns and ads based around science fiction are emerging from companies in industries such as culinary, fashion and technology; as brands look to pop culture for marketing inspiration. With today’s fascination of TV shows like Stranger Things, a lot of brands are playing into this phenomenon through very strategic marketing - making it easy for them to catch the attention of consumers, and maintain it long enough to make a lasting impression.
Workshop Question — How can you use pop culture as a marketing strategy?
7.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 30 Examples:
30,101 Total Clicks
Date Range:
May 19 — Jul 19
Trending:
This Quarter and Warm
Consumer Insight Topics:

Featured Examples

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