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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,383 more

Culture Reference Couture

Reference humor makes its way into the fashion world for youth

Implications - The Internet has enabled youth from all over the globe to bond over common interests, making it easier (and of higher priority) for adolescents to identify and communicate them to the world. This has created a desire for pop culture-referencing apparel that literally allows tweens to wear their interests on their sleeve. This speaks to a larger need for belonging in a particular behavioral tribe.
5.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
7 Featured, 62 Examples:
697,856 Total Clicks
Date Range:
Nov 12 — Apr 15
Trending:
V. Hot
Consumer Insight Topics:

Featured Examples

play_circle_filled Satirical Hip-Hop Tees
Satirical Hip-Hop Tees
The Rap Shirts For White People Tumblr Mocks Over-Privileged Listeners
Rap Shirts For White People is a Tumblr site that is making waves for its controversial and humorous streetwear designs. The platform’s satirical hip-hop tees mock privileged Caucasian youths by... MORE
Cult Classic Fashions
Cult Classic Fashions
The Mean Girls-Inspired Clothing Features Quotes from the Film
The pop culture phenomena of the millennia era has sparked this creative Mean Girls-inspired clothing line by Luncchb0xx on Etsy. The clothing is a combination of the love for today’s vintage... MORE
Witty Anti-Social T-Shirts
Witty Anti-Social T-Shirts
These Clever Words Brand Tees are Blatantly and Comically Pro-Internet
The latest t-shirts from witty design studio Words Brand simultaneously make fun of and encourage heavy Internet use. Each t-shirt is a simple solid color; either black, white, red or blue. A clever... MORE
Color-Decisive Totes
Color-Decisive Totes
The 'We Wear Pink On Wednesdays' Bag is Fashioned After Mean Girls
A pop culture phenomena that continues to take the Internet by storm, the film Mean Girls has created a number of spin off collectors items including the ‘We Wear Pink On Wednesdays’ tote.... MORE
Millennial Slang Shirts
Millennial Slang Shirts
The That Shirt Gray by 'Skreened' Takes Lingo and Makes it Laughable
The That Shirt Gray Top by Sckreened takes a whimsical approach to words and phrases. It is no surprise that today’s younger generation are constantly inventing, re-imagining and altering the... MORE
Biblical Graphic Tees
Biblical Graphic Tees
This Line of Christian T-Shirts References a Hillsong Sermon Series
In honor of the popular preaching series ‘Brave Women Run In My Family’ from Hillsong Church’s Bobbie Houston, these Christian T-shirts literally allow women to wear their love on... MORE
Hilarious Hunger T-Shirts
Hilarious Hunger T-Shirts
This Crew Neck Shirt is an Apology for Being Cranky and Hungry
If you’ve ever acted cranky towards your friends and family because you were unbearably hungry, you could have used this crew neck shirt to excuse your mood. The “I’m Sorry for... MORE

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