



The rise of conventional couture redefines what it means to be attractive
Implications - The fashion industry had its roots planted in sexuality for quite some time; however, this changes as the definition of what's attractive shifts away from explicit physicality and more toward intellect. Resulting in more modest, yet modern apparel, this movement changes more than just the fashion industry. Companies from all industries can benefit from putting less emphasis on physical sexuality in advertising and marketing strategies.
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Date Range:
Jan 13 — Jul 13
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