Romantic Goth Girl Apparel

The Stéphane Rolland AW14 Collection Channels Wednesday Addams

The Stéphane Rolland AW14 collection has dark gothic gowns that channel the young Wednesday Addams. Several of the navy blue and black dresses have crisply pressed white collars similar to the style on the dresses worn by Morticia and Gomez’ daughter. Rolland’s grown-up goth looks are a sophisticated version of Wednesday's dark and distinctive aesthetic.

The haute couture collection has some garments that constrict the wearer’s arms, but not all of them are so severe-looking. Rolland introduces some flowing draped fabrics that introduce movement into the stern silhouettes. The effect is somewhat ghostly but it is a much-needed contrast to balance out the collection and make it more dark and romantic than morbid. The Stéphane Rolland AW14 is hauntingly beautiful.

Dark Gothic Apparel
Opportunity to create sophisticated versions of dark and distinctive aesthetic.
Ghostly Silhouettes
Opportunity to introduce flowing draped fabrics to balance out the collection.
Hauntingly Beautiful Fashion
Opportunity to create dark and romantic designs.

Where This Applies

Fashion
Opportunity for fashion brands to explore dark gothic aesthetic.
Haute Couture
Opportunity for haute couture designers to create hauntingly beautiful collections.
Apparel Retail
Opportunity for apparel retailers to cater to the demand for dark and romantic fashion.
SCORE
5.6 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 93%
Activity 67%
Freshness 8%

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