A cultural passion for colour is reflected on runways and in editorials
Implications - Reflecting the cultural heritage of Hispanic countries, bold colors are favored in lieu of more understated fashion styles when it comes to the women's apparel market. Latin American culture is broadly more extroverted and expressive in contrast to Parisian culture, for instance, and this important cultural aspect is being highlighted in the fashion industry.
Trend Themes
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Cultural Heritage in Fashion — The trend showcases the importance of cultural heritage in fashion, highlighting bold colors reflecting the Latin American culture.
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Exaggerated Proportions and Vibrant Hues — This trend puts focus on the importance of fantasy and excess, experimenting with a variety of shapes and colors while embracing retro opulence.
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Vibrant Summer Colors — This trend is all about vibrant summer colors showcasing flirty and colorful styles through swimsuits, dresses, and accessories.
Industry Implications
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Fashion Industry — The fashion industry can embrace their heritage, experiment with shapes and colors, and embrace summer colors.
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Photography Industry — The photography industry can showcase vibrant sun-drenched shoots and use exaggerated proportions for editorials.
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Travel Industry — The travel industry can use cultural heritage and sun-drenched shoots as inspirations for tropical vacation-based marketing efforts.
5 Featured, 39 Examples:
888,016 Total Clicks
Date Range:
Nov 12 — Jul 13
Trending:
V. Hot
Consumer Insight Topics:
