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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,427 more

Digital Love

Consumers are turning to tech innovations to show affection

Implications - Reflective of a culture that's more dependent on tech than ever before, affection and sentimentality is being showcased in unexpectedly digital ways. Reflecting the personalization of tech in general, this market change shows that people are becoming more and more comfortable with having technological innovations involved in their personal affairs. This approach to digital reflects a consumer base more open to relating to brands in an intimate form, and paves the way for brands to create goods and products to service more sentimental needs.
4.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 45 Examples:
851,278 Total Clicks
Date Range:
May 11 — Jul 13
Trending:
Warm
Consumer Insight Topics:

Featured Examples

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