Ideas
Explore the world's #1 largest database of ideas and innovations, with over 400,000 inspiring examples.
Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 750 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join over 200,000 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Books
Join 20,000,000+ people getting better and faster with our New York Times Bestselling methods, best innovation books & keynote videos.
Dashboard
Get special access to premium content, topic tracking and customizable tools through our AI-powered Dashboard.
AI
Learn how the Trend Hunter harnesses the power of artificial intelligence.
Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
Overview
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Keynotes & Workshops
Empower your team with the insights and frameworks they need to innovate better and faster.
Custom Research
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Jeremy Gutsche
Ignite your event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Futurists
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
Internships
Grow your professional skillset in an award-winning workplace.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
World Summit
Join the world's top innovators at our 3-Day Toronto event.
Innovation Events
Explore our 2020 tour dates and find the best city to inspire your team.
Custom Events
Host a custom innovation conference in your city that will inform and inspire.
Custom Training
Bring the Future Festival experience directly to your team with custom training packages.
Search our database of over 390,000 cutting edge ideas.
SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,440 more

Trainwreck Fascination

Instability attracts consumers and creates an emotional connection

Implications - The most memorable figures throughout history are the most eccentric, which is taken a step further with trainwreck fascination. This refers to the mass obsession with emotionally unstable figures in pop culture. Public figures, or even companies, who show weakness are easier to relate to for the everyday consumer. These troubled figures create a deeper emotional investment as consumers watch with bated breath, hoping for their self improvement -- or self destruction.
4.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 43 Examples:
1,053,752 Total Clicks
Date Range:
Jul 12 — Jun 13
Trending:
Average
Consumer Insight Topics:

Featured Examples

Related Trend Reports & Custom Market Research

Related Examples

Playfully Patterned Lookbooks
Playfully Patterned Lookbooks
The New Lazy Oaf S/S 2013 Collection is Spontaneous and Funky
Hot Heroine Photo Shoots
Hot Heroine Photo Shoots
Ian Reyes Captures Lusty Models Dressed as Female Superheroes
Botanically Casual Collaborations
Botanically Casual Collaborations
The Raf Simons x Mr Porter Collection is Clad in Flower Prints
Children's Book-Inspired Tees
Children's Book-Inspired Tees
This Alice in Wonderland T-Shirt is Perfect for a Mad Tea Party
play_circle_filled Colorful Wordplay Fashion Collections
Colorful Wordplay Fashion Collections
The Vaughn de Heart Summer 2013 Line is Both Witty and Wild
Flamingo-Patterned Attire
Flamingo-Patterned Attire
Akomplice Accents Outfits with Memorable and Distinct Designs
Kaleidoscopic T-Shirt Couture
Kaleidoscopic T-Shirt Couture
This Collection of Statement Casuals From Ovidius is Visually Vivid
Glutinous Model Depictions
Glutinous Model Depictions
The Tomasz Batko by Adam Cekiera Image Series is Fast Food Obsessed
play_circle_filled Adorable Alphabet-Advising Apps
Adorable Alphabet-Advising Apps
The Drawnimal App Fuses Old and New to Teach Kids the Alphabet
Nautical Raver Attire
Nautical Raver Attire
The Sadak Spring/Summer 2013 Collection is Eccentrically Elegant
21 AT-AT-Inspired Finds
21 AT-AT-Inspired Finds
AT-AT Products From Elderly Walkers to Robotic Canine Cosplays
play_circle_filled String Suffocation Animations
String Suffocation Animations
The Super Rope Solution Shows that Convenience is Overrated
play_circle_filled Uplifting Retro Animations
Uplifting Retro Animations
Colin Hesterly Created Nostalgic Shorts That Provoke Imagination
play_circle_filled Animated Soda Dispenser Displays
Animated Soda Dispenser Displays
Licht-con Produktions' Coke Machine Has See-Through Animations
play_circle_filled Building Block Chalk Art
Building Block Chalk Art
Artist Chris Carlson Recreates Tetris Using Chalk and Animation
Iconic Cartoon Mash-Ups
Iconic Cartoon Mash-Ups
Spencer Duffy's Cartoony Crossover Combines Futurama with Adventure Time
Provocative 3D-Drawn Sculptures
Provocative 3D-Drawn Sculptures
Artist Eric van Straaten 3D Prints His Digital Sketches
Scrolling Movie Fabrication Websites
Scrolling Movie Fabrication Websites
This Website Exhibits the Extensive Making of Life of Pi
Celebrity-Shot Celebrity Photos (UPDATE)
Celebrity-Shot Celebrity Photos (UPDATE)
The Bryan Adams Exposed Photography Book Shows Stars
Lifesize Starlet Portraits
Lifesize Starlet Portraits
Get Up Close & Personal with the Richard Phillips Celebrity Paintings
play_circle_filled Traumatic Children's Film Reactions
Traumatic Children's Film Reactions
The Odd Life of Timothy Green Produces Tears
play_circle_filled Social Partying Apps
Social Partying Apps
NightTag Lets You Publicize Your Nightlife Experiences
Mopey Reality TV Stars
Mopey Reality TV Stars
The Karin Bubas 'Hills' Art Features Some Sad Blonde Celebrities
play_circle_filled Au Natural Celeb Portraits
Au Natural Celeb Portraits
The Terry Richardson Gisele Bundchen Photoshoot is Minimalist
play_circle_filled Paris Partying Music Videos
Paris Partying Music Videos
Allo Allo by Land of Nod Inc. is a Colorful Look at the French City
Rebellious Party Photography
Rebellious Party Photography
Daniel Schreiber Snaps Documentary-Like Photos of Rebellious Partying
Rowdy Actress Grunge Portraits
Rowdy Actress Grunge Portraits
Paz de la Huerta is Lensed by Terry Richardson
Seductive Starlet Ads
Seductive Starlet Ads
The Lindsay Lohan Philipp Plein Spring/Summer 2012 Campaign is White-Hot
Recovering Starlet Shoots
Recovering Starlet Shoots
The Terry Richardson x Lindsay Lohan Collaboration is Intriguing
Disheveled Party Animal Campaigns
Disheveled Party Animal Campaigns
The Aqua by Aqua Fall/Winter Ad Campaign Gets Messy
Party Stereotype Infographics
Party Stereotype Infographics
The Art of Partying: Hipster vs. Jock Looks at the Two Crowds
Troublemaking Celebritorials
Troublemaking Celebritorials
Lindsay Lohan Blank Magazine May 2011 Editorial is Red Hot
Hipster Party Girl Lookbooks
Hipster Party Girl Lookbooks
The Sisley Spring 2011 Campaign Brings Back New Year's Eve
Suductive Freedom Photos
Suductive Freedom Photos
The Lindsay Lohan Maxim India Spread Shows the Jailbird's Still Got It
Revealing Celeb Spreads
Revealing Celeb Spreads
The Lindsay Lohan Maxim 2010 Shoot Brings the Heat
play_circle_filled Celeb Statement Virals
Celeb Statement Virals
This 'Readings from Amanda Bynes' Twitter' Clip Will Induce a Few Laughs
play_circle_filled Celebrity Meltdown Mashups
Celebrity Meltdown Mashups
Mel Gibson and Christian Bale Sound Off in a Profanity-Filled Montage
play_circle_filled Viral Viewer Meltdowns
Viral Viewer Meltdowns
Texas Woman Freaks Out Over Interruption of 'Criminal Minds'
Hard-Partying Pictorials
Hard-Partying Pictorials
'Junkie's Promise' by Thais Ramos Focuses on a Fierce, Fast Life
Meltdown Montages
Meltdown Montages
'Freak Out' by Marcel Haupt Unleashes Some Anger
Head-Shaving Photo Shoots
Head-Shaving Photo Shoots
Carl Heindl Channels Britney Spears for 'Val'
Multiple Personality Shoots
Multiple Personality Shoots
Christian Bale Shows His Good & Bad Sides for GQ Magazine
play_circle_filled Viral Meltdown Remixes
Viral Meltdown Remixes
Christian Bale Takes On Vintage Bill O'Reilly in Epic Profane Showdow