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Pet Schadenfreude

Pet praise takes a different turn with owners mocking their furry friends

Implications - Though pet worship is as prevalent as ever, owners are exploring a new form of affection for their furry friends that is more akin to sibling rivalry: pet schadenfreude. Though mischievous, there is no malice in this form of critter love. On the contrary, mocking pets signifies forward movement in the existing pattern of personifying pets.
Trend Themes
1. Reverse Pet Praise - Mocking pets is a new form of affection for owners that signifies forward movement in the existing pattern of personifying pets.
2. Creative Pet Portraits - Pet owners are exploring new ways to dress up their pets for photography, creating ridiculous yet hilarious moments that go viral.
3. Humanizing Pets - Photographers are using pets as a medium to communicate human emotions such as depression and inner struggles, highlighting the relationship between humans and animals.
Industry Implications
1. Pet Care Industry - The pet care industry has an opportunity to capitalize on the trend of Reverse Pet Praise by creating new products that facilitate and encourage this form of affection.
2. Pet Photography Industry - The pet photography industry can leverage the Creative Pet Portraits trend by offering unique and personalized photography services utilizing props and costumes.
3. Art and Design Industry - The Art and Design industry can take inspiration from the Humanizing Pets trend by exploring new mediums to communicate emotions and highlight relationships between humans and animals.
5.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 45 Examples:
656,221 Total Clicks
Date Range:
Aug 12 — Jun 13
Trending:
Hot
Consumer Insight Topics:

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